Anthony Pettis Starts His ‘Fight Family’ to Guide up and Coming Fighters

Published 12/15/2020, 10:15 PM EST


Various factors go into making a superstar in MMA. First and foremost, the skills inside the octagon matter the most. If a fighter can wow a crowd every time he steps into the octagon, he immediately becomes a fan favorite. 

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However, during the rise to the top, it is important to have a good support system to navigate through the trials and tribulations of becoming a fighter. This is exactly what Anthony Pettis aims to do with his new endeavor. 

Showtime’ has been in the sport since 2007. He has been a part of multiple organizations and been a champion in a few of them. Therefore, the experience he has accumulated over the years is something that can be passed on to a younger generation. 

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Read: Daniel Cormier gives an insight into why Olympics should consider having MMA

Anthony Pettis broadens his horizons beyond the UFC

Ariel Helwani of ESPN tweeted, “Anthony Pettis, who fights Saturday, has started his own management/marketing company, “Showtime Entertainment Group.” He has signed 80 up-and-comers. “Gonna give them everything I wish I had coming up in this game,” @Showtimepettis told me. “From mindset to taxes to marketing.”

Pettis is currently managed by First Round Management who also manages the likes of Tyron Woodley and Jorge Masvidal among others. However, his foray into the management side of MMA is to help up-and-coming talent and guide them in the MMA careers. 13 years of experience that Pettis has accumulated in the sport can surely help fighters who are just getting started. 

Can ‘Showtime’ make it 2-0 this weekend?

Pettis takes on a worthy adversary in Alex Morono this weekend. After a highlight-reel knockout win over ‘Wonderboy’, he slumped to two back-to-back defeats against the likes of Nate Diaz and Diego Ferreira. He bounced back with an impressive win over ‘Cowboy’ earlier this year.

Pettis will aim to keep it going against Alex Morono, who also is on a win-streak. 

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‘The Great White’ bounced back impressively against Rhys McKee last month after Kalinn Williams snapped his three-fight win streak earlier this year. 

Pettis is currently ranked 12th in the division, whereas Morono is not ranked. The fight will be an excellent opportunity for both men to head into 2021 with a ton of momentum behind them.

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What do you make of Pettis venturing into the business side of MMA? Let us know in the comments below!

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Kevin Binoy

940 articles

Kevin Binoy is an MMA author at EssentiallySports. He earned a Bachelor's degree from Fergusson College and has been covering sports professionally for over two years. Besides working with the MMA writing team, Kevin is a core member of the organization's web stories team and is responsible for delivering engaging MMA web stories.

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