Known for its laid-back, beachy vibe, dimly lit stores, and a scent that walked the fine line between mesmerizing and overpowering, Hollister Co. wasn’t just a brand; it was an experience. Now, here’s the latest buzz: Hollister, hand in hand with NASCAR, is diving into new waters. They’re rolling out NASCAR winter wear, and it’s shaping up to be a real treat for NASCAR enthusiasts this season.

The cozy, top-notch fabrics of Hollister Co., a subsidiary of Abercrombie & Fitch, are now jazzed up with the official NASCAR logo. For die-hard NASCAR fans, it’s like hitting the jackpot—a chance to wrap themselves in the comfort of Hollister with a touch of racing flair.

NASCAR has just teamed up with Hollister Co. 

NASCAR’s no stranger to joining forces with apparel giants, using tees, caps, mugs, you name it, to spread the racing fever. But Hollister Co. is changing the game with their latest offering for NASCAR enthusiasts: a cozy, soft fleece sweatshirt for $49.95. It boasts an officially licensed embroidered NASCAR Racing graphic, a comfy crew neckline, and long sleeves, all wrapped up in a relaxed fit that’s just perfect for race day lounging.

For all the NASCAR fans in Brazil, here’s the drill: once your order’s on its way, Hollister’s carrier, eShopWorld, will drop you an email. They’ll need your Cadastro de Pessoas Físicas (CPF) and payment for duties and taxes to smooth things over with customs. Make sure you hop onto eShopWorld’s website to share this information before your goodies leave the U.S.

Now, for those eyeing those gift cards, the standard shipping will set you back US$20. Remember, gift cards fly solo; they’re shipped separately from other items and can’t be sent to P.O. Boxes. As for the global fans, if you’re in Australia or South Korea, shipping costs are US$15. Elsewhere? It’s US$20 for the economy option. But if you’re in a hurry and pick the standard delivery (5-8 working days), it’ll cost US$20 for Australia and South Korea and US$35 for other countries.

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And hey, if Hollister isn’t your cup of tea or you’re not gearing up for winter, NASCAR fans can also check out Hurley’s beach and surf apparel line that launched about a year ago. There’s something for every NASCAR fan out there, no matter the season or style.

Fans can pick up beach and surf apparel now

For all the enthusiasts, it’s time to ride the wave of style! NASCAR, America’s premier motorsport, and Hurley, the big kahuna in action-sports fashion, teamed up to bring a fresh line of beach and surf apparel. This collaboration made a splash during NASCAR’s 75th anniversary season in 2023, with not one but two racing-themed product lines. The first lineup is already making waves on Hurley.com, and another dropped just in time for the NASCAR Darlington Throwback Weekend in April.

Hurley pulled out all the stops, crafting stylish beachwear for both beach and surf collections. We’re talking board shorts, swimwear, athleisure, tees, hats, and woven tops that are off the hook! The first collection, already hitting the shelves, channels a genuine 1990s vibe. The second one? It’s all about that vintage NASCAR look, tipping its hat to the iconic branding of the sport’s rich history.

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And here’s a cool tidbit about the star power: NASCAR’s very own Noah Gragson, who was behind the wheel of the No. 42 Chevrolet for Jimmie Johnson’s Legacy Motor Club until August 2023, has been one of Hurley’s featured athletes. Plus, Hurley and several of its athletes were right in the thick of it at the DAYTONA 500 at Daytona International Speedway, giving fans a chance to snag some of these hot items in person. So, whether you’re hitting the beach or just want to sport some laid-back, racing-inspired gear, this collection’s got you covered!