EssentiallySports Exclusive: Toni Breidinger Not Part of Busch Light Beer’s $10 Million Program for Women in NASCAR Anymore

Published 03/21/2022, 11:55 AM EDT

A few weeks ago, Busch Light Beer announced the Accelerate Her program. This is an initiative by Busch Beer to promote and enable female racecar drivers to drive at the highest level of NASCAR. Female drivers Toni Breidinger, Natalie Decker, Toni Breidinger, Jennifer Jo Cobb, Amber Balcaen, Brittney Zamora, Stephanie Moyer, and Melissa Fifield were some of the names in this program.

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However, one of those women is no longer a part of it.

In an exclusive interview with Essentially Sports, Toni Breidinger, the first Arab-American racecar driver in NASCAR history, confessed she is no longer a part of the Busch Beer program.

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“I’m actually not part of the Busch Beer program anymore,” she said.

As to why she’s no longer involved with that program, Breidinger kept the reasons to herself and dealt with modesty – “I think some other girls are still part of it and I can only speak for myself, but I’m no longer with them.”

Essentially Sports reached out to Busch Light for an explanation for the same, and the media person for Busch Light responded with the statement – “The goal of the Busch Light Accelerate Her program has always been to increase exposure for our drivers in hopes of generating new opportunities for them. The Busch Light team is thrilled to see Toni Breidinger unlocking new opportunities within NASCAR and wish her continued success as a driver and role model for women athletes everywhere.

While the ARCA driver’s PR person commented, “She went in a different direction and is focusing with her existing sponsors and a few new ones that will be announced soon.”

Tony Breidinger on her plans this season

Now that she’s no longer a part of the Busch Beer program, Toni Breidinger says her focus is now on ARCA Racing with Venturini Motorsports. “I have a race coming up this weekend, this Friday at Phoenix,” she said.

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“I’m really excited for that. It’s a big field. I think we have forty cars racing, so if we can get a top ten in that race, that would be really exciting.”

TALLADEGA, ALABAMA – APRIL 24: Toni Breidinger, driver of the #02 Young Motorsports, stands next to her car for the ARCA Menards Series General Tire 200 at Talladega Raceway on April 24, 2021 in Talladega, Alabama. (Photo by Blair Brown via Getty Images)

She described the biggest thing for her this season would be to improve week in week out and build positive momentum in what is her first full-time season.

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Just improve and learn and have that cycle going and hopefully you know, get those top tens, top fives, and hopefully eventually, a win.”

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Shaharyar Khan Chauhan

1562 articles

Shaharyar is an F1 & NASCAR writer at EssentiallySports. A graduate in Journalism from Amity University, he has been a passionate follower of motorsports for a better part of the decade. A Max Verstappen and Ferrari supporter, he dreams of a pairing of the two in future.

Edited By: Ankit Sharma

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