Ever since Kevin Harvick hung up his helmet last year, Ross Chastain’s No. 1 team has proudly displayed Busch Light as their primary sponsor. Initially, it may have been tough for fans to see the brand move out of the #4 garage after 8 long years. But now they seem to have a new favorite driver-sponsor pairing. We bet the interview, where Chastain admitted to even liking the same beer, had a huge impact. But now, taking things to the news level, the team, the driver, and their primary sponsor announced an exciting update on social media.

Using their Twitter handle, Trackhouse Racing has unveiled a bold new paint scheme for the upcoming races. This time, they have ‘Crocs’ as their additional sponsor. The ‘iconic’ paint scheme stands out with its blue and white mountain motifs and chrome numbers. This serves as a fresh and striking design that Chastain eagerly anticipates racing.

The paint scheme had made its debut on the #1 Busch Light Chevrolet Camaro ZL1 at the LA Memorial Coliseum. But now, with a few modifications, the whole NASCAR community is going gaga over it.

Trackhouse Racing is flaunting their new partner the right way!

As the primary sponsor, Busch Light will not only dominate the No. 1 team’s branding but will also introduce several dynamic and special paint schemes throughout the season. The recent design launched by them is making quite the news. Posting it on social media, they claimed, “The 1 car has never looked this good.”

Previously, the mountain design with peaks on the front end, or the striking combination of blues and white, gave the car an appearance that’s as refreshing as a can of Busch Light. Now they embedded the can itself, along with the ‘Crocs’ logo.

Looking at this, one fan commented, “Looks great! Yet again another @ksykes_creative banger!” Some others loved the association of Busch Beers and Crocs and said, “I can’t believe it. My two favorite things
@BuschBeer and @Crocs.”

There were even comments like, “This is such a funky but bad*ss looking car,” with laughing emojis. There were a few who even disagreed with the notion. “Every single 1 car Ross has raced has looked better than this one, so this caption is wild.”

Justin Marks, the owner of Trackhouse Racing, expresses pride in featuring the Busch Light colors on the No. 1 Chevrolet for Ross Chastain’s first race of the season, considering what they have on their hands were a legendary brand which has spent over four decades in the sport. He further commends Ross for his dedication and commitment to racing, which has led him to this point. Having the right tools, Marks now anticipates celebrating with a Busch Light in Victory Lane.

After Kevin Harvick, why was Ross Chastain selected to be the face of Busch Light?

Ross Chastain perfectly embodies the spirit of Busch, a brand that holds farmers in high esteem, often celebrating them with special corn-themed cans annually. With Chastain’s association, it’s highly anticipated that Busch will introduce a special watermelon-flavored beer. But as we know, aside from being a farmer and hailing from a family of them, Chastain is also an excellent racer. His dual identity eventually makes him an unparalleled representative for Busch Light. Also aligning seamlessly with Trackhouse Racing’s ethics.

Krystyn Stowe, who leads marketing for the Busch and Natural family at Anheuser-Busch, is excited about the upcoming events. The initiation of their multi-year partnership with Chastain and Trackhouse Racing is like the dawn of a new chapter in NASCAR’s history. Stowe expressed enthusiasm for the opportunity to connect with fans in innovative ways throughout the racing season and beyond. It enhanced their experience as they will follow the sport alongside their favorite beer.