The Georgia Peanut Commission and their brand Georgia Peanuts are returning to Front Row Motorsports, sponsoring their No.38 driver Todd Gilliland. The company will be serving as Gilliand’s sponsor for the NASCAR Cup Series race at the Atlanta Motor Speedway on 25th February.

The partnership will mark its third consecutive year with Gilliland and the FRM team. Last season, the Georgia Peanut scheme was on display at Gilliland’s 16th-place finish at the Atlanta Motor Speedway and 12th position at the Talladega Superspeedway. This return of the sponsor means the 23-year-old will be dripping his Ford Mustang in the popping yellow and red paint schemes for the Atlanta race. Just recently, FRM also added Frontline Enterprises to Gilliland’s sponsorship list for 2024.

Gilliland is excited to pilot the peanut paint scheme once again

The Georgia Peanut Commission oversees and represents over 4,500 peanut farmers. At the same time, the company also conducts research programs in areas of promotion, research and education. With a renewed partnership between the peanut firm and FRM, Gilliland expressed his excitement about driving with the cool-looking peanut paint schemes during the 2024 Cup Series.

“I’m excited to continue my relationship with the Georgia Peanuts family, it’s one I am proud to be a part of,” said Gilliland. “They play a key role in our on-track success while also supporting their local peanut farmers and communities. They are a wonderful organization to represent and I’m excited to drive the peanut paint scheme again, it’s one of our most popular.”

The Georgia Peanut Commission echoed a similar sentiment with a return back to FRM and their No.38. Joe Boddiford, Chairman of the Georgia Peanut Commission said, “We’re excited to be back with Front Row Motorsports in 2024 to support Todd Gilliland. odd has been a wonderful ambassador for Georgia Peanuts as well as our farmers. Our farmers love seeing the peanut scheme and I know the fans do too while snacking on Georgia Peanuts.”

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The FRM team and Gilliland have been successful in retaining their major sponsors for the 2024 season with the Georgia Peanut Association being the latest one.

FRM banking on Gilliland to deliver the goods for the 2024 Cup Season

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The 23-year-old driver was retained by Front Row Motorsports for the 2024 Cup Series season a wobbly 2023 season. Driving the No.38 Ford Mustang, Gilliland was only able to register three top-10 finishes and had to be content with overall points standings of #28. Luckily for him, he and his team have been able to retain major sponsors from the last season. Carl Ruedebusch returned as his cornerstone partner for the marquee event at Daytona and the Busch Light Clash.

Frontline Enterprises has been in partnership with the driver since his time in the ARCA Menards Series and now marked their third year together. The black and grey paint schemes will return at the Sonoma Raceway and Bristol Motor Speedway races. And now with the return of the Peanut Commission, another sponsorship has been successfully retained by FRM and their No.38.

With ambition and passion running high at the FRM team, Todd Gilliland will be eager to get in some positive results for the faith the team has shown towards him for the 2024 season.

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