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Kyle Busch Fails to Retain Sponsors From JGR Tenure as ‘New’ Companies Embrace Two Time NASCAR Champion

Published 12/09/2022, 6:30 AM EST

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Kyle Busch’s departure from Joe Gibbs Racing was a bitter one for sure. Now that he is off to Richard Childress Racing, one would wonder who would be his new sponsors. Thankfully, NASCAR insider Bob Pockrass recently revealed who would be the sponsors for the two-time Cup Series champion starting next year.

Pockrass said, RCR announces that Cheddar’s will be one of Kyle Busch’s primary sponsors next season. I would expect some of the other sponsors with the No. 8 team to also stay with the organization (and some have asked if any would go with Reddick to 23XI, and I don’t expect that).”

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Further mentioning, “RCR announces that 3Chi, Alsco, Lenovo, and BetMGM will join Cheddar’s as sponsors on the Kyle Busch Cup car next season.”

Earlier this year, JGR had mentioned that it was hard finding sponsors for the two-time Cup Series champion. Now fast forward with him off to Richard Childress Racing, it seems he has secured a fresh set of companies to sponsor him. According to Pockrass, other sponsors that were prominently seen on the 8 car during the 2022 season, will continue on with Busch’s arrival.

NASCAR Fans react to Kyle Busch and his new sponsors

Fans were elated to know that Rowdy Busch had secured himself a primary sponsor. They send out positive notes and hoped that Busch would be relieved after what happened with the sponsor debate at JGR.

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Fans stated,

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WATCH THIS STORY: ‘Incapable’ Joey Logano Once Defended Milestone Win With Honest Reflection After ‘Bubba Wallace Type Victory’

Things are looking good for RCR’s latest signee, Kyle Busch. Meanwhile, the driver he replaced, Tyler Reddick, is headed out to 23XI Racing. Moreover, it is assumed that 23XI might have already secured a fresh set of sponsors for Reddick.

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Written by:

Srijan Mandal

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Srijan Mandal is a NASCAR author at EssentiallySports. He is currently pursuing his Master’s in Journalism and has been writing for his own blog as well, covering NASCAR, F1, F2, W Series, MotoGP, DTM, IndyCar, WRC, and WEC. Following motorsports for more than a decade, he has become a devout supporter of McLaren Racing, Jimmie Johnson, Jeff Gordon, Bubba Wallace, Sir Lewis Hamilton, and Ayrton Senna.
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Edited by:

Varunkumaar Chelladurai