Kyle Larson’s Long-time Sponsor Joins Him at Hendrick Motorsports for 2021 NASCAR Season

Published 02/20/2021, 10:30 AM EST
AVONDALE, ARIZONA – MARCH 07: Kyle Larson, driver of the #42 McDonald’s Chevrolet, stands on the grid during qualifying for the NASCAR Cup Series FanShield 500 at Phoenix Raceway in Avondale, Arizona. (Photo by Christian Petersen/Getty Images)


Following a sponsorship stint with Nations Guard, Kyle Larson now also has an associate sponsor for the 2021 season. California-based construction company Tarlton and Son Inc will join the Hendrick Motorsports No. 5 team, whose logo will also be sported on the 28-year-old’s car.

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Seemingly, Tarlton and Son have been a long-time backer of Larson in his other racing participations. They recently collaborated with Larson for the 2021 Chili Bowl event, and their logo was spotted on his midget car as well.

Larson took to Twitter to share the news with his followers. His post’s caption read, “This is awesome! The Tarlton family have been a huge part of my racing career for years, cool to have them on my Cup car now.”

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Tarlton and Son Inc had also been associated with Kyle Larson Racing

The Hendrick Motorsports driver’s own racing team has also listed the firm as one of its partners. Named ‘Kyle Larson Racing,’ Tarlton and Son Inc has hence been a part of his racing journey through a myriad of short and dirt track events.

The sponsorship deal undoubtedly promises as a step forward for Larson, who could be one of the drivers to watch out for in 2021. He will now hope that with better performances, even the number of associates will increase as the season goes on.

Larson will look to make his new sponsor proud, starting with the Daytona RC race

Larson has made a decent start to life at Hendrick Motorsports, placing 10th in the 2021 Daytona 500. Building his pace from 13th, he managed to avoid a few incidents on track which saw him cross the finish line and attain some important points.

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Daytona Beach, Florida, USA; NASCAR Cup Series driver Kyle Larson (5) during the Bluegreen Vacations Duel 1 at Daytona International Speedway. Mandatory Credit: Mark J. Rebilas-USA TODAY Sports

But with races in frequent measures, Larson will have no time to rest as he takes to the Daytona Road Course clash this Sunday. Needless to say, the 3.61 miles long track represents a fresh challenge to the Cup Series driver with its tricky turns and chicanes.

All in all, racing fans are all too aware of his ability and with new machinery, the outcome could quite easily be different. It thus interests to see how Larson approaches the race this time around, as he aims to better his road courses record.

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Bhargav Gopal

927 articles

Hailing from Bengaluru, Bhargav is an F1 and NASCAR author for EssentiallySports. He is a huge fan of Max Verstappen and Red Bull Racing. Bhargav also has an MBA in Sports Management from the Symbiosis School of Sports Sciences, Pune.

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