Revealed: The American States Where Dale Earnhardt Jr’s High Rock Vodka Is Now Available
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High Rock, the vodka brand of NASCAR Hall of Famer Dale Earnhardt Jr and his wife Amy Earnhardt, is now available to purchase in select states. And while the vodka isn’t available in some of the major states, the announcement also informed of the states where it will soon be available.
Dale Jr’s vodka is now available to purchase in North Dakota, South Dakota, Wisconsin, Michigan, Texas, Oklahoma, Georgia, Florida, North Carolina, South Carolina, New York, Tennessee, Louisiana, Arkansas, Maine, Nebraska, and Maryland.
The states in which High Rock will soon be available are California, Colorado, Minnesota, Iowa, Missouri, Illinois, Indiana, Kentucky, Mississippi, Alabama, Vermont, New Hampshire, Connecticut, Rhode Island, and Massachusetts.
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High Rock Vodka is NOW AVAILABLE in the below states and coming soon to select states. If you don't see it on your local liquor store shelves, be sure to let them know you want to see it there!
Head to https://t.co/rrSO4Ec0by to find a store near you. pic.twitter.com/OuHUYKQCOd
— High Rock Vodka (@HighRockVodka) March 9, 2022
Dale Earnhardt Jr has ticked a lot of boxes with High Rock
After unveiling High Rock a few weeks ago, Dale Earnhardt Jr stated in an interview with Forbes how much he wanted his wife to be a part of “something that’s her own.”
“From time to time, she was involved in a photoshoot here or a photoshoot there, or she’s been roped into partnerships I already curated like Nationwide,” Earnhardt said. “While those things are great, I was thinking for a long time that I want her to have something that’s her own, that she’s part of and she feels invested in.”
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Dale Jr. described how when they met for the first time, Amy Earnhardt kept everything in her life on hold for almost a decade so he could keep racing. “It was all about me and what I needed to do in the moment, and she was really patient. She gave up a lot of her professional pursuits,” Earnhardt Jr said.
He added how over the last few years, the couple has had “a lot of conversations” about her needing a purpose in her life in a professional sense, something which they’ve found now with High Rock.
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“This checks a lot of those boxes,” the former NASCAR driver said.