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NASCAR Cup Series driver Chase Briscoe recently got a new sponsor for his No.14 Ford Mustang. The Stewart-Haas Racing team announced Mahindra Tractors as an anchor sponsor for next year’s NASCAR season.

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In the press conference, the driver expressed his happiness with the fact that his sponsor has dealerships that are family-owned. He said, “Every single dealer is family-owned. And I think that goes a long way with Tony and I both and just our upbringing and the humble beginnings. To have a family-owned backed business essentially is special.”

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Briscoe explained why Mahindra Tractors is the right sponsor for his team.

“I think it’s a great fit for the (No.) 14 car. And Viren (Popoli) was talking about how it’s the ‘Official Tractor of Tough’ and the perseverance and the grit. I feel like that fits the 14 team so well. So, I feel like it’s a perfect fit.”

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“I’m excited for everybody to see the car and I definitely can’t wait for 2022.” 

In the press release of the announcement, Briscoe had described how honored he is to be representing Mahindra. He said, “I’m incredibly honored to represent Mahindra Tractors and all of its dealers. We both want to continue to grow and perform – me on the racetrack and Mahindra in the marketplace.”

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“It’s a true partnership that’s valuable to both of us.”

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Team owner Tony Stewart has big words for Chase Briscoe

Tony Stewart had some big words of praise for his driver. Stewart described Briscoe as “a really hard worker”.

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“He’s earned everything that’s come his way and then made the most of each opportunity. That’s what has always impressed me about him, and I think that’s what impressed Mahindra Tractors. They’re a really good fit. This is a very rewarding partnership and I’m proud to be a Mahindra customer.”

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Briscoe, who described the Cup Series as “the toughest racing” he’s ever done, revealed how much he has learned in the 2021 season. He thinks he is ready to apply it in 2022, something his fans, his team, and now his new sponsor would be waiting for.

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Also Read: Is Richard Petty Teasing a New Sponsor for His NASCAR Cup Series Team?

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Shaharyar

2,079 Articles

Shaharyar is an experienced Senior NASCAR writer at EssentiallySports. A journalist by heart and profession, he has been at the ‘wheel’ for nearly a decade after starting with Formula 1. He has penned over 1,700 articles on the sport. Shaharyar is known for his quick reporting on controversies and feuds in NASCAR and is one of the masterminds behind "NASCAR In and Out", a Reader-Connect Program of EssentiallySports that boasts a weekly reach of fifty thousand subscribers in the US. Shaharyar believes in the conversational style of journalism, where fans are at the heart of the conversation. As a big fan of Kyle Busch, he maintains a commitment to journalistic neutrality in his coverage. A graduate of journalism from a professional university, Shaharyar blends his love for storytelling with the fast-paced nature of the sport to deliver compelling content that resonates with his readers. Despite his admiration for Kyle Busch, Shaharyar is now turning his attention to Hendrick Motorsports star Kyle Larson, whom he believes is a legend in the making. He is always looking to bring fresh perspectives and insights to his readers and engages in healthy debates and discussions about the latest developments in NASCAR. In his free time, Shaharyar enjoys watching soccer and taking long walks to unwind.

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