NASCAR has recently announced a bold plan to become carbon neutral by 2035. This announcement marks a significant step towards making the sport more sustainable and environmentally friendly. The move has been applauded by many for being an important step in the right direction, but some fans have expressed concern about what this means for the future of the sport.

NASCAR Announces the Launch of Sustainability Initiative ‘NASCAR IMPACT’

NASCAR has recently announced its plan to reduce its carbon footprint to zero by 2035 as part of its new impact platform called NASCAR IMPACT. This initiative marks a significant shift towards sustainability in the world of motorsports. The move aims to reduce the environmental impact of NASCAR’s operations, including owned race tracks, national series races, and other related operations.

NASCAR’s commitment to achieving net zero operating emissions by 2035 follows its first comprehensive measurement of its carbon footprint. The study measured total emissions from all NASCAR offices, owned race tracks, national series races, and other related operations in 2022. The results informed near-term sustainability priorities, including the development of sustainable racing fuel, 100% renewable electricity at owned race tracks and facilities, expanded recycling efforts, and on-site EV charging stations.

NASCAR’s sustainability efforts will be tracked in an annually published NASCAR IMPACT Report, which will measure the collective impact of other impact-driven functions, including diversity, equity, and inclusion, STEM education, supplier diversity through sourcing and procurement, and a national partnership with Boys & Girls Clubs of America. The report will serve as a tool to measure progress toward sustainability goals and identify new opportunities to contribute to a cleaner and healthier environment.

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NASCAR Experiences Backlash From Fans Over Sustainability Enterprise

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While many applaud NASCAR’s efforts toward sustainability, some fans are not convinced. Many believe that NASCAR should focus on improving the quality of racing before worrying about environmental sustainability. They argue that better racing will keep fans engaged and interested in the sport, ensuring its future success.

“They should commit to good racing or they won’t have to worry about 2035,” one fan tweeted. “And this will be then end of NASCAR,” another added.

“Nobody wants this, we want better racing,” said a third.

“We won’t be watching”

Some fans even threatened to stop watching the sport altogether, claiming that the emphasis on sustainability will take away from what they love about NASCAR.

Fans’ comments on social media platforms suggest a divide between those who support NASCAR’s sustainability goals and those who believe the initiative will negatively impact the sport’s future. Some fans argue that the move towards sustainability will result in less exciting racing and a decline in viewership. However, NASCAR has assured fans that sustainability and racing excitement are not mutually exclusive.

NASCAR’s new sustainability initiative represents a significant step towards a more sustainable future for the sport. While there are concerns about the potential impact on racing quality, NASCAR has committed to working with fans and stakeholders to ensure that the sport’s future remains bright. Only time will tell if the move towards sustainability will be successful, but NASCAR’s commitment to the cause is a positive sign for the future of the sport.

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