NASCAR is considered to be one of the most popular sports in the country but this weekend, it is being overshadowed by professional wrestling. WWE’s 40th edition of WrestleMania is airing on Saturday and Sunday with big names like The Rock, Cody Rhodes, Roman Reigns, and many others taking the spotlight. However, there was one surprising point of similarity between that and the Xfinity Series race at Martinsville Speedway!

All marketing is good marketing!

In a rare occurrence, the sponsor of the NASCAR Xfinity race at Martinsville and the match between Jimmy and Jey Uso have the same sponsor this year, namely, flushable toilet wipes company DUDE Wipes. And with such a diverse sponsorship opportunity at hand, even the company didn’t shy away from capitalizing on it. The company’s X handle is filled with jokes and memes surrounding toilet humor and on Saturday, it also included tweets about Aric Almirola’s win at the Martinsville Speedway. 

One of the funniest tweets about the race was after Almirola won the event and there was a lot of champagne being sprayed everywhere on the track. So DUDE Wipes did the smart thing and made a light-hearted joke about cleaning all of that mess up. “We’re gonna need more wipes to clean this up. Congrats @Aric_Almirola on winning the #DUDEWipes250,” it read.

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In another instance, the Dude Wipes social media team also joked about the matches at WrestleMania 40, which is being billed as the biggest Mania of all time and the first in which former wrestler and current Chief Content Officer Paul Levesque (Triple H) has full control. 

Shane van Gisbergen Finally Fights Back at a Nail Biting Martinsville Race

DUDE Wipes’s X account has been on a roll

The company was a sponsor for the match between the Uso twins whose father is the legendary Rikishi. Now, Rikishi had a move called the ‘Stinkface’ which almost makes DUDE Wipes the perfect partner. For those who do not what that move is, you’ll have to Google it because it’s probably a bit too vile to write about here. Still pretty entertaining, nonetheless.

The joke started when a WWE parody account made a hilarious connection, writing, “Dude Wipes is sponsoring a match between two men whose father was known for using a Stinkface.  That’s a level of corporate synergy we can support.” And, promptly, the company’s official X account retweeted it and wrote, “We’re good at this marketing sh*t.”

Jokes apart, this weekend has been hugely successful for DUDE Wipes. Both the Xfinity Series race at Martinsville and WrestleMania have received some great reviews so far and things are looking good. Tomorrow will be an even bigger day since it is Day two of WrestleMania and the main event of Cody Rhodes vs Roman Reigns will hook pro-wrestling fans from around the world in. Are you excited?

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