What’s an NBA offseason without a little wine, wanderlust, and Aspen altitude? Because, well, is there a more perfect pairing than mountain air and bold wine? If there is, Ayesha Curry hasn’t heard of it. The lifestyle mogul, cookbook queen, and business force behind several thriving ventures is turning heads once again… this time, from the scenic peaks of Aspen. As the NBA slows down for summer, Ayesha’s calendar is just heating up.

And Ish is making sure it’s anything but ordinary! With the NBA world still buzzing from playoff chaos, Steph Curry’s better half is switching gears, straight to flavor town. In a recent Instagram Story, Ayesha shared a scenic shot of the Aspen mountains, adding, “Ready for Aspen @foodandwine festival! @domainecurrywine.” Translation? It’s finally time for wine, not whistles! But this isn’t just a girls’ getaway or foodie escape.

It’s a business flex. Ayesha, alongside sister-in-law Sydel Curry-Lee, co-founded Domaine Curry in 2018. What started as a Cabernet Sauvignon label rooted in Black heritage and womanhood has grown into a mission-driven wine brand with national recognition. In 2023, Domaine Curry was acquired by beverage giant Constellation Brands. But don’t get it twisted, people. Ayesha and Sydel retained creative control, and their vision is louder than ever. In 2024, they rolled out their first Sauvignon Blanc, and just weeks after, they were seen inspecting the very grapes that would become the label’s next vintage.

Their wine isn’t just flavorful, but also meaningful. In partnership with ‘The Prisoner Wine Company,’ the Currys are part of Constellation, which is valued at 28.7 billion dollars, a $100 million commitment to investing in Black and minority-owned businesses by 2030. Domaine Curry is a whole platform at this point. For Ayesha, it’s a statement that luxury, legacy, and equity can, and should, coexist. Of course, wine is only part of the picture.

Ayesha’s brand, Sweet July, continued to grow with curated products, a flagship storefront, and digital content that speaks to balance, joy, and purpose for years, but is en route to closing now due to what seems like safety concerns. Even her and Steph’s “Eat. Learn. Play. Foundation” got cheers from David Beckham! She’s also a bestselling author, and next month, she’ll serve as a keynote speaker at the ‘Create & Cultivate Festival’ in Los Angeles. Another stage, another spotlight. But behind every glass of wine and career milestone is the same steady force: her family. Specifically, Stephen Curry.

The Warriors guard, recovering from a hamstring injury, has been taking his offseason in stride… literally by coaching Ayesha through her golf swing. She even posted an IG story of her progress with the caption, “Thanks coach Steph Curry!” Turns out, their chemistry isn’t just for the cameras. It’s a shared rhythm that keeps both their worlds spinning.

The Curry’s power couple moves on every front

While Ayesha represents Domaine Curry in Aspen, Steph’s gearing up to launch Season 4 of the Underrated Golf Tour. His recent Instagram carousel welcomed new and returning players to the program with heartfelt energy: “New champs loading…” The tour, designed to spotlight overlooked youth golfers, especially those from underrepresented communities, is Steph’s way of giving back. Founded in 2022, it has already become a proving ground for talent and a beacon of opportunity.

And while Steph leads on the fairways, Ayesha leads with flavor. Yet the two are never far apart. Their mutual support shows up in subtle moments like a repost, a shoutout, a shared mission. Whether it’s coaching swings or celebrating small wins, they keep showing the world that partnership is the real power move.

As the Golden State reshuffles and trade winds swirl around the NBA, the Currys are quietly (and sometimes loudly) winning the offseason. They’re building a legacy on their terms, one bold pour and powerful golf swing at a time. So what’s next?

For Ayesha, more spotlight, more growth, and maybe a few more glasses of Sauvignon Blanc. For Steph, more mentorship, more movement, and a new generation of golfers ready to rise. And for fans? A masterclass in how to play the long game, together.