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Jimmy Butler’s known to pull up in the clutch on the court — but who knew he had this much energy in the yoga aisle?

With the Warriors landing in Minnesota for Round 2, you’d think the headline would be all hoops. Nah. Jimmy Butler decided it was the perfect time to drop buckets… in the Alo Yoga store. He was on a splurge! Beanie? Check. Luxe joggers? Oh, absolutely. Stretch gear? Enough to outfit a Pilates class. And with every IG story, he was cooking — man was on a retail heater like it was Game 6 in Milwaukee. But then — the plot twist.

Just when it looked like Jimmy Butler might live-stream a whole athleisure haul, the scroll came to a screeching halt. The slide that did that? A clean, quiet shot of the recently launched New Balance collab, fronted by none other than Coco Gauff — and apparently, caught Jimmy’s eye mid-spree.

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We’re talking peak crossover content: Houston-born muscle meets Gen Z tennis royalty. Coco, who’s been bagging Grand Slams and business deals like it’s light work, just might’ve been the only person in Minnesota who could get Jimmy to stop flexing on the Gram.

Now we don’t know if he copped anything from the Gauff x New Balance collection, but the pause said a lot. Maybe the vibes hit different? Maybe Jimmy saw the store and had a moment of reflection? Or maybe he just needed a breather after going full send on the Alo tab. Call it a timeout, a pivot, or just a perfectly timed collab tease. Either way, Coco’s store got the final word — and let’s be real, that’s a quiet flex in itself. Next up?

Jimmy in a New Balance hoodie courtside, yelling “Let’s go Coco!” Don’t sleep. Because while Coco’s out here building an empire, Jimmy’s been busy building wins—on and off the court.

While Curry Rests, Jimmy Butler’s Running the Show (and the Mall)

Since Jimmy Butler joined the Warriors in February 2025, they haven’t just survived without Stephen Curry — they’ve practically thrived. With Curry chilling on the bench, Butler’s been leading the way, helping Golden State outscore opponents by 8.8 points per 48 minutes in the regular season. And in the six games since Butler arrived, the Warriors have gone from a minus-90 in non-Curry minutes to a plus-30 — a massive swing that speaks volumes.

“The plus-minus tells the whole story. Totally different than what it was before, where you felt a little pressure to create separation because we were trying to fill some holes in those minutes,” Curry had said, per Anthony Slater of The Athletic.

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Jimmy Butler: Shopping spree king or Warriors' secret weapon? Which side of him do you love more?

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But no, it’s not just about the numbers. Teammates are calling him the “connector.” You know, the guy who keeps things calm, brings the leadership, and delivers when it counts. His defense is elite, he draws double teams, and he’s creating easy looks for guys like Buddy Hield and Moses Moody. When Butler’s on the floor, the offense just looks more… well, efficient.

In Game 1, this was crystal clear. Even though Minnesota couldn’t buy a bucket, Golden State’s defense was suffocating. The Warriors dared the Timberwolves to shoot threes — and surprise, they couldn’t. Over the course of the game, Golden State out-rebounded Minnesota 51 to 41, forced 16 turnovers, and held them to just 11 points in the second quarter. Yeah, just another day at the office for the Warriors.

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Wolves coach Chris Finch was probably watching tape thinking, “Here we go again.” He knew exactly what the Warriors do: “They swarm you, crowd you in the paint. They’re handsy, and you’ve got to make the early play against them.” But Minnesota couldn’t get the play off early enough, and before they knew it, the game was slipping through their fingers.

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And while Jimmy Butler’s IG stories might have us all thinking he’s more about that shopping life than the game, he’s actually been the Warriors’ secret weapon on the court. While Curry recovers, ‘Playoff Jimmy’ has been the steady force Golden State’s been needing. He’s not just handling playoff pressure — he’s embracing it like it’s his second job.

So yeah, whether he’s draining shots or draining his bank account in stores, Jimmy Butler’s proving that when you’ve got that winning mindset, you’re always ready to make an impact.

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Jimmy Butler: Shopping spree king or Warriors' secret weapon? Which side of him do you love more?

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