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Weeks After Proving Stephen A. Smith Wrong, Lonzo Ball Endorses Father’s Self-Proclaimed $1,000,000,000 Worth Co’s New Release

Published 09/19/2023, 1:49 AM EDT

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The Ball family is back in business. Their 25-year-old prodigy Lonzo Ball has come out to endorse his father’s self-proclaimed $1,000,000,000 worth brand’s new release. The brand promotion came when the Chicago Bulls star is dealing with knee injury for over two years now. However, he seems to have made tremendous progress recently. So much so that he even proved the veteran analyst Stephen A. Smith wrong.

Stephen A. Smith has never shied away from putting out bold takes. The ESPN legend lately preyed on Lonzo Ball, but his move got backfired. Ball sent out a strong message to the veteran and now his business endorsement proves he is in the pink of health.

Lonzo Ball endorses his father’s brand’s new release

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Lonzo Ball generated tremendous hype while entering the NBA in 2017. Much of that hype came from his father’s reputation. Before an NBA star, he was simply the son of the ever-charismatic, LaVar Ball.

LaVar Ball has motivated his kids, Lonzo, LiAngelo and LaMelo Ball to achieve great heights in their basketball journey. The three have all made NBA rosters while LaMelo Ball stood out, also earning an All-Star selection. However, while inspiring his sons to achieve basketball glory, LaVar has also run a successful brand, the “BBB” or Big Baller Brand. Ball endorsed this very brand’s new release, the BBB x GenEgg slipper.

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Lonzo Ball put out a video wearing these slippers to endorse his father’s brand. He described their features emphasizing on the color and comfort of these kicks. However, he also addressed his recent knee surgery, claiming that he is “walking fine in them”.

Lonzo Ball has gone through some of the most horrifying injuries in the past two years. Although they seemed to be career-ending blows, the 25-year-old seems to have made a resilient recovery. If there is any doubt regarding his health, his response to Stephen A. Smith’s jab at him may squash it all.

Ball silences the veteran analyst, Stephen A. Smith

The Ball family have dealt with a history of injuries. While LiAngelo Ball has mostly stayed out of trouble, the Charlotte Hornets star, LaMelo Ball and the Bulls guard, Lonzo Ball have both dealt with gruesome injuries. Lonzo Ball has been sidelined from NBA action for about two years since his injury in January last year. This prompted Stephen A. Smith to make some bold claims about Ball’s health.

On his show, “First Take”, Stephen A. Smith made some uninformed statements about Ball’s health. The veteran analyst claimed that Ball struggles to “get up from the sitting position” due to his knee injury. However, the Bulls guard did not seem pleased with this take.

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The 25-year-old slammed the ESPN legend by putting out a video of himself, comfortably getting up and sitting down. In fact, he repeated this action on one leg, just to prove a point against the 55-year-old.

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Lonzo Ball has shunned the criticism with his actions in the past few weeks. Given his phenomenal progress, his return to the NBA may soon be on the way. Until then, seems like Ball may brand his father’s BBB x GenEgg slippers in style.

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Written by:

Sachit Kaundinya

360Articles

One take at a time

Sachit is an NBA content writer at EssentiallySports. He has been following the NBA for several years and is deeply passionate about the sport and it’s strategic aspects. Combining his passion and desire to stay connected with basketball, Sachit pursued a writing career.
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Edited by:

Bilal Handoo