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When you think about basketball’s GOAT debate, one name that comes up unanimously is that of Michael Jordan. Elite among the elites, the rightful Hall of Famer guard, 6x NBA champ, is coming back to the game. He’s one step closer to the league again, only this time, in a new role. Oh no, not as the coach for the Chicago Bulls, but a completely new look!

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Michael Jordan will join the NBA on NBC and Peacock as a special contributor starting next season. In a full-circle moment, NBC returns to NBA broadcasting for the first time in over twenty years. The network once defined basketball’s golden era. From 1990 to 2002, it was the home of unforgettable matchups and championship drama. Now, with MJ’s voice joining the mix, nostalgia meets a new era. His legacy helped build NBC’s NBA identity. Therefore, his return carries weight far beyond the headlines.

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NBCU lit up Radio City Music Hall with a thunderous moment on Monday morning. As the crowd leaned in, screens flashed a playful nod to a sports legend—mimicking Michael Jordan’s iconic “I’m back” press release from his NBA return. But this time, it was NBC making the statement. Then came the twist.

Jordan himself appeared in a sleek pre-recorded video, delivering the punch. “Sorry, I can’t be with you,” he said. “I am excited about being a special contributor…Looking forward to seeing you all when the NBA on NBC launches this fall.” With that, he set the stage. The NBA on NBC is returning this fall. And yes, so is MJ—in spirit, in presence, and legacy.

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Fans can expect more than just commentary. They can expect a presence. A story. A legend reconnecting with the game in a powerful new way. As NBC revives its iconic basketball coverage, Michael Jordan’s addition sends one clear message. The past is back. But the future is watching.

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What are the contract and salary details for Michael Jordan’s new role at NBC?

More than two decades after his final game, Michael Jordan remains connected to pro sports—but at arm’s length. While former rivals like Charles Barkley and Shaquille O’Neal thrive under the NBA spotlight, His Airness has chosen a quieter path. Instead of analyst chairs and viral commentary, he turned his attention to ownership, building influence from the sidelines.

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Then came 2020. As the world paused, ESPN’s The Last Dance roared into living rooms and reignited the Jordan flame. Suddenly, the man who had drifted from view was everywhere again. Yet once the final credits rolled, Michael Jordan, as always, stepped back into the shadows—just as he intended.

Now, beginning next season, the league’s colossal $76 billion media rights agreement will stretch over eleven years, drawing in not only ESPN and Amazon Prime Video but now NBC as well. As the network strengthens its foothold in this high-stakes broadcast race, it quietly welcomes Michael Jordan. While his exact duties remain under wraps, NBC has named him a “special contributor” for now. The title is vague, but this move signals something bigger. Something is brewing behind the scenes.

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Simply put, Michael Jordan is not just returning; he is re-entering the game on his terms. As NBC crafts its next chapter in NBA storytelling, it calls back the legend who helped define its past. The title may be unclear, but the message is not. The greatest is watching again—and this time, he holds the mic.

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Written by

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Adrija Mahato

2,489 Articles

Adrija Mahato is a Senior Basketball Writer at EssentiallySports, leading live NBA coverage and specializing in breaking news and major developments. With experience covering both basketball and Formula 1, she brings cross-sport agility and a steady newsroom presence to her reporting. As part of the EssentiallySports' Journalistic Excellence Program, a professional development initiative where writers are trained by industry experts to enhance their reporting and editorial skills, Adrija delivers speed and class. As a tech graduate, Adrija has a strong understanding of basketball analytics, which she incorporates into her storytelling to provide deeper insights. Over the past year, her standout NBA coverage includes the aftermath of Team USA’s run at the Paris 2024 Olympics, standout performances by LeBron James and Shai Gilgeous-Alexander, key trades involving the Celtics and Warriors, Jayson Tatum’s record-setting game, and features such as her exploration of Carmelo Anthony’s career and what defines greatness without a championship.

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Rishabh Bhatnagar

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