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Imago

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Imago

It’s been a week since the All-Star Weekend but Jaylen Brown’s not going to forget the slight. After Beverly Hills PD halted his community event for his brand 741, they issued a new statement. This time, they’re apologizing for wrongfully shutting down his legally permitted event. JB took the apology with a little grace and a grain of salt.

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Despite the city issuing a formal retraction of their initial claims, the All-Star put the officials on blast. The All-Star Weekend has concluded and he could go back and survey the damage. So this statement is probably coming at a time when he’s feeling the damage caused by their actions. He alleged that the intervention resulted in six figures of wasted investment and significant reputational damage.

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After Beverly Hills PD posted their statement, Brown said, “Thank you for apology @BeverlyHillsPD but Damage is already done and I can’t recreate that moment again and what about resources / partners lost ? in a moment that was supposed to be celebrated you embarrassed me and my brand @741Performance.”

Several of his famous supporters like Jemele Hill confirmed that the venue comes with a high rental cost. So Brown’s assessment of the loss is not far off. That made him directly address the city, tweeting, “You targeted me and my @741Performance event based on biased information then you give a half a– apology after the damage is already done.”

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The confrontation, which Brown livestreamed, showed officers claiming the event was unpermitted. He would later apologise to his fans who were concerned for him but it was clear he was seething. While sternly refuting the narrative, he disputed it as a false attempt to frame him as insubordinate.

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Jaylen Brown is not satisfied with the apology

The Celtics star held an invite-only panel discussion on February 14 at a Trousdale Place of Oakley founder Jim Jannard. The venue is reportedly worth $70 million. When the officers arrived at the scene and JB livestreamed the chaos, the officers claimed that the permits were “denied.”

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However, on February 19, City Manager Nancy Hunt-Coffey issued a stark reversal, admitting their previous public communication was “inaccurate.”

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“The City has determined that its prior public communication contained inaccurate information. Specifically, no permit application was submitted nor denied for the event and the residence does not have any prior related violations on record,” a part of the city’s statement read. Despite the admission of error regarding the permits, the city maintained the event was ended due to supposed “City code violations.”

Brown further retweeted a fan comment highlighting this error, citing, “They lied in their retraction. Jaylen livestreamed the shutdown. The cops shutting it down said it was being shut down because the permits were denied. NOT this: ‘observed circumstances that are believed to be City code violations and for that reason alone, the event was ended.'”

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Brown’s legal and business team, Jaylen Brown Enterprises Inc., quickly countered this remaining justification. In a detailed statement, Brown noted that the gathering was a private event among friends and partners that did not require a commercial permit.

“A private gathering cannot lawfully be terminated based on assumption alone, particularly when no official ever entered the residence to observe conditions or verify any alleged violation,” the statement read. Brown further revealed that his team had proactively tried to hire an off-duty officer for support. a request the BHPD allegedly denied and that music was voluntarily silenced by 6:00 PM, four hours before the local noise ordinance.

The shutdown occurred just as the cultural panel was set to begin, leaving high-profile guests and streamers in limbo. For Brown, the city’s “internal error” isn’t just a clerical mistake; it’s a matter of due process.

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“Enforcement action based on belief alone raises serious due-process concerns,” Brown concluded, noting that while he remains open to a “constructive resolution,” the financial and reputational toll of being “embarrassed” on a global stage remains.

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