Billionaire Michael Jordan Earned a Whopping $4 Million From His “Most Watched” Disney Series but Pocketed $0 – Here’s Why
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Michael Jordan and the Chicago Bulls are one of the most iconic teams in sports history. Likewise, the hype for ‘The Last Dance’ was unreal. A 10-part docuseries about an iconic dynasty, Disney had hit the jackpot. Millions tuned in to see the story behind MJ and the storied Bulls franchise. With Jordan being the headliner, the billionaire added a hefty price to his bank. Or so people might think.
Ever since its release, ‘The Last Dance’ became the talk of the town. It was the biggest documentary going around on one of the greatest players of all time. It became the most watched documentary in the history of Disney. Each episode had audiences drooling. Every episode had an audience of over 5 million. Disney made over $10 million from the iconic docuseries.
The Last Dance is the most-watched documentary in Disney history.
It averaged 5.6M viewers per episode and generated tens of millions in revenue.
But Jordan only made $4M – way below market value.
Here’s a breakdown: pic.twitter.com/rVQsTlJ0BT
— Nathan Baugh (@nathanbaugh27) August 16, 2022
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Surprisingly, Mike will be netting in no paper at all. However, the reason behind it solidifies MJ’s off-court persona.
Why Michael Jordan made nothing from his biggest hit
With Disney making multiple millions on their best documentary, Jordan had to be next in line. And that remained true. The six-time NBA champion made a whopping $4 million from ‘The Last Dance’. However, His Airness’ net profit at the end of the day is nothing. That’s right, Michael Jordan won’t pocket a single penny from the sum he receives. But there is a big reason behind it.
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In the docuseries, Jordan came off as a cruel teammate. Demanding to be the best, MJ was often rough on his comrades. However, outside the court, Jordan is well-known for his generosity. And his charity work is the most visible proof. Likewise, he is utilizing his ‘Last Dance’ money for exactly that.
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But this isn’t the first of Jordan’s charitable expeditions. During the height of social injustice unrest in the USA, the five-time MVP made a $100 million pledge to eradicate racism. That’s not all. Jordan has partnered with multiple organizations such as Make-A-Wish, Special Olympics, and the Boys’ and Girls’ Clubs of America. His Airness has also previously donated $10 million to ensure healthcare reached the needy.
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It’s this selfless approach that makes Michael Jordan a global idol. He constantly serves as an example to use his platform in the best way possible. And this likely won’t be his last act of care for others.
Edited by:
Veer Badani