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$8.5 Billion Worth Co. Bring Back “Fan Favorite Item” in Huge March Madness Announcement

Published 03/10/2023, 6:50 AM EST

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USA Today via Reuters

March Madness is one of the most anticipated college tournaments in the world. Future NBA prospects and superstars fighting it out to win it all in less than a month with all its twists and tales and glory is nothing short of exhilarating. Furthermore, with the knockout format of the tournament, an underdog has an equal chance as the favorite to win everything. Over the years, there have been many Cinderella stories that make March Madness exciting. Amidst the anticipation of the tournament, Pizza Hut has made a huge announcement.

Pizza Hut is one of the most loved and successful restaurant chains in the world and has an estimated net worth of a whopping $8.5 billion. Also, it has been the “official pizza of March Madness” for seven years now.

Huge March Madness announcement from Pizza Hut

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March Madness is all set to entertain basketball fans around the world from March 16 this year. In the midst of the excitement and to celebrate entering their seventh year as the official pizza of the tournament, Pizza Hut is bringing back ’90s-era mini basketballs. Children of the ’90s need no introduction to the Pizza Hut mini basketballs, which was a fan favorite. Fans can order the item for $7 through the Pizza Hut website and app. Also, if the Big New Yorker is ordered with the basketball, the packaging can be transformed into a hoop and backboard.

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Chief Marketing Officer Lindsay Morgan spoke with Fox59 and talked about the announcement. According to the report, “We’re bringing back a fan-favorite item, our Mini Basketballs, to pair perfectly with pizza orders during the tournament and unveiling interactive hoop pizza box packaging for customers to get into the basketball action at home,” Morgan said.

This enables the fans to enjoy March Madness in the comfort of their homes while hooping and snacking on their favorite pizza.

Will the North Carolina Tar Heels make the tournament?

The University of North Carolina is one of the most successful schools in the history of the NCAA. Over the years, the Tar Heels have won six titles and sit at the third spot behind the Kentucky Wildcats with eight and UCLA with 11. So there is always a huge expectation on the Tar Heels to perform in the tournament.

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Last year, the Tar Heels defeated rivals the Duke Blue Devils in the semi-finals and spoiled legendary head coach Mike Krzyzewski’s last season and advanced to the Finals. But they lost the title to the Kansas Jayhawks. However, the fans were excited for this year as the Tar Heels started the season as the preseason favorites.

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But after the recent loss to Virginia in the ACC tournament, the Tar Heels are likely to miss the 2023 NCAA tournament. This has come as a huge shock for their fans who are not happy with the team’s performance the whole season.

What are your thoughts on Pizza Hut’s major decision? Who do you think will win the NCAA title this year? Let us know your thoughts in the comments.

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Written by:

Bagavathi Eswaran

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Bagavathi Eswaran is an NBA writer at EssentiallySports. He has been playing the game of basketball for more than 20 years now and has also been following the NBA for more than 10 years. After not being able to go pro, this former college player decided to join the IT industry.
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Edited by:

Pragya Vashisth