The NBA All-Star game drew our attention to Milwaukee Bucks forward Giannis Antetokounmpo and his new brand partnership with WhatsApp. While passing through the tunnel, he wore an adire-style corduroy hoodie with the number +234. The number is an international calling code used in Nigeria. There is also a miniature WhatsApp logo in the corner of the pocket. On the back, it’s “Adetokounmpo”.

WhatsApp is a global brand focusing on local connectivity for its users. In 180 countries, there are over 2 billion users of this app. A huge advancement has been made in the field of online communication, making life even easier.

In a recent interview, Antetokounmpo, WhatsApp’s first global partner, discussed the experience of working with the app. He also spoke about his family connections and his background. Furthermore, the video showed him giving a massive tribute to his Nigerian roots in his partnership.

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Speaking of the partnership, he mentioned a “link to home in Greece and a link to my family roots in Nigeria”. “The Greek Freak” is all set to explore his roots and display the beauty of his heritage and the people of that country.

The NBA superstar Giannis Antetokounmpo discussed his new partnership with WhatsApp

A native of Greece, Giannis was born to Nigerian immigrants. At the 2013 NBA draft, the Milwaukee Bucks picked him 15th overall in round one. When discussing his partnership with WhatsApp, he talked about his background and where he has come from. Mentioning how the app is easy to use and is a tool that allows people to connect easily. He continued:

“Those who know my story know that I’m Greek and Nigerian: I was raised in Greece, but my roots are Nigerian. Growing up the best way I could connect to my family in Nigeria was through WhatsApp. As humans, we’re a collection of experiences, and learning about where I came from has kept me close to my identity as I continue to evolve as an athlete and person.”

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As seen in the video, Giannis is ready for his new collaboration. It is beautiful to see how he is bringing his background to an international level by showing their talent, capabilities, and beautiful culture. In doing so, he would be paying a great tribute to his hometown. Therefore, people will be able to understand how these places have so much to offer to the world through their talents.

Let us know what you think of his new partnership in the comments below!