Shaquille O’Neal has done a great job of keeping himself busy post his hip replacement procedure last month. Though still in recovery, the Los Angeles Lakers legend has done multiple interviews and media appearances in the past few weeks. Recently, in an interview, the Big Diesel slammed Artificial Intelligence by pointing out its flaws from a businessowner’s perspective.

Shaq has a net worth of over 600 million dollars. He owns multiple brands and franchises across industries and is responsible for smart investments in various companies like Apple and Google. The Big Diesel has also starred in various commercials and co-founded a marketing firm. So what’s his opinion on all the chaos surrounding AI from the POV of a veteran businessman? Let’s find out.

Shaquille O’Neal disapproves of AI technology.

The Lakers legend is a brand ambassador for an auto insurance company called The General, which is the same group he got his own insurance from when he was still a college athlete at LSU. The insurance group is undergoing changes and beginning a new campaign called “The Break” in an attempt to offer their consumers help in their time of need. The campaign is also a reference to the docuseries of the same name, narrated by Shaq.

The campaign for the brand’s new changes is reflected in their commercial, showcasing some iconic memes. In his interview with AdAge, Shaq addressed the use of memes and quality graphics generated using AI technology. To put it succinctly, he is not a fan.

While the Big Fella encouraged the use of AI as a tool for inspiring and boosting creativity in his team, he strongly disapproved any kind of dependence on it. Shaq stated in the interview that, “One thing about artificial intelligence is if it comes up with a commercial that bombs, it’s not going to get blamed—you are.”

Therefore, he pointed out the demerits of blind reliance on AI. Shaq’s goal is to make the new The General mascot as memorable as Mickey Mouse.

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Shaq believes in giving back and helping others

We have always known Shaq’s generosity, from paying for his friends’ education to his philanthropic work in the community. But Shaq’s undoubted loyalty towards those who stood by him when he was still starting fresh, is what wins us over!

Shaq is still standing by the insurance group that gave him insurance on his first car when he couldn’t afford the expenses, The General. He stands by them now and tries to help out others the same way, simply because he lives his life by his mother’s example, who had to struggle a lot to raise him. 

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