RARE VIDEO: Kobe Bryant Jumping Over an Aston Martin to Promote His Shoe

Published 12/03/2021, 2:29 PM EST


In the beginning of 2020, the world lost one of its greatest ever NBA legends. In a disastrous helicopter crash, Kobe Bryant and several others lost their lives. It made the entire fraternity appreciate the gift of life, and also reminisce Kobe’s greatest moments.

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After all, the 18-time All-star has taught us so much over the years. He was a truly iconic personality. Today, we look at a major throwback video of Kobe, where he supposedly jumped over an Aston Martin to promote his shoes.

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Kobe Bryant joined the Lakers as a young prodigy who found no place in the Hornets setup, and left as their biggest legend. He evolved into the league’s most dangerous guard-forward, and inspired his teammates to achieve the impossible. As time passed, he built his own brand as well.

He won five titles, made 18 All-star appearances, and was a 2-time Finals MVP. Earning himself thousands of fans, any Kobe merchandise was a huge hit during his era.

When Kobe Bryant jumped over a car to promote shoes

If it wasn’t evident enough, the Mamba had signed massive deals with Nike along the way. He also had personalized merchandise from the company, which was successful. Back in 2008, Bryant was part of an iconic clip, in which he promotes his shoes.

The pair, an exclusive Nike HyperDunk edition, was a best-seller among the masses. This mini promotional advertisement proves why.

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As seen in the clip, the Lakers legend first puts on the shoes. Standing in the middle of the street, he hilariously repeats, “I got this!” Following this, he walks up and steadies himself, signaling to someone ahead in the process. In the unforgettable moment that followed, an Aston Martin race car come steaming past, while the ace basketball star leaps over it.

Although it has been brilliantly edited, fans had a hearty laugh in the comment section.

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What did you think of the hilarious promotion? Have you watched the clip before? Similar to the one here, did you possess any NBA merchandise? Let us know in the comments.

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Sankalp Harikrishnan

553 articles

Sankalp Harikrishnan is an NBA and Tennis writer at EssentiallySports. He aspires to pursue Sports Journalism and has represented his institution in cricket, badminton, soccer and table tennis. Sankalp idolises Roger Federer and Stephen Curry, and has an inherent love for statistics.

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