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Michael Jordan’s Son Leverages Father’s Christmas Throwback for $6.1 Million Personal Venture

Published 12/26/2023, 12:14 AM EST

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When your dad’s the one and only Michael Jordan, you make the most of it. Marcus Jordan is growing his own business, The Trophy Room, within the Jordan Brand umbrella. The luxury fashion boutique is inspired by His Airness and Marcus’ childhood. It’s only fitting that Marcus’ boutique had a throwback to his dad’s first Christmas venture for Air Jordan which saw MJ taking on Santa Claus.

In 1985, Nike released a Christmas-themed commercial for the Air Jordan 1. It was MJ vs Santa Claus and we know who’s getting beat. The theme though was gifting a loved one Air Jordans on Christmas.

The official Trophy Room Instagram page shared the commercial on December 25 as, “MJ Monday.” The Trophy Room is, “Inspired by the trophy room within the Jordan family residence.” So this throwback encompasses everything about Marcus’ business.

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The Trophy Room marks Marcus’ own entrepreneurial accomplishment. Sure, he’s not taking $330 million home like his dad does selling shoes with his name on it, but his retail business earned a hefty $6.1 million in revenue since first opening shop in 2016.

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The Jumpman himself is a big part of Marcus’ business. The father-son duo is helming the newest drop of Trophy Room x Air Jordan. Marcus shared two samples of the upcoming sneakers, Trophy Room editions of the Air Jordan 1 Low and Air Jordan 7. The colorways are inspired by MJ Sr.’s ’86 Fleer rookie card among other famous moments of his career memorable to Marcus. Marcus has also collaborated with other major brands like Nike Inc., and Upper Deck Authenticated.

Having started off as a high-end sneaker store in Orlando, The Trophy Room has since expanded to offer a diverse range of products, including footwear, apparel, and memorabilia, which has proven to be a significant source of income for him. This along with his other ventures such as his podcast with Larsa Pippen has got Marcus’ net worth close to $1.5 million. Talking about Larsa Pippen, she surprised Marcus with a shiny $80,000 gift for his 31st birthday.

Marcus Jordan shows off expensive birthday gift by Larsa Pippen

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Marcus Jordan is a Christmas Eve baby who celebrated his 31st birthday on December 24. He celebrated this birthday with his girlfriend, Larsa Pippen, who gifted him a $80,000 Cuban bracelet.

Marcus took to Instagram to show off his birthday present and uploaded a story with the caption “To Be Continued. Thank you baby @larsapippen.” The bracelet was produced by the much sought-after Pristine Jewelers. The bracelet, which features a diamond-encrusted clasp and a gold chain, is a symbol of status and wealth. Pristine Jewelers has provided custom-made pieces for celebrities like Cardi B, Drake, Offset, Quavo, and Lil Uzi Vert.

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He however didn’t share any celebrations with his famous dad, or his mom either, who is usually the no.1 LarCus cheerleader. Following his birthday/Christmas celebrations, he’s got to get back to work promoting the Trophy Room x Air Jordan collection.

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Written by:

Caroline John

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I was 7 when I saw 'Space Jam' but didn't know till the third rewatch the lead actor is actually a living basketball legend. It was while studying journalism that my friend would go on about the Warriors from Golden State. Keen on athletes' personas outside their arenas, it was Stephen Curry's confidence and philanthropy that drew me to follow the news on NBA pros and explore sports media.
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Edited by:

Caroline Joseph