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Super Bowl 2024: Usher Wears Very Rare Custom Jordan Sneakers During Iconic Halftime Show

Published 02/11/2024, 9:20 PM EST

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via Imago

Mr. Entertainment is repping Mr. Jordan at the Super Bowl. Usher had a little extra help to amp up the dazzle at the Halftime Show with a pair of custom Air Jordans from The Shoe Surgeon. He sported custom Air Jordan 4s in ‘Chrome’ edition that complemented his blue football-themed ensemble. The highlight is the ‘U’ in Usher style at the heel among the silver and blue accents.

The Shoe Surgeon, who has gifted custom kicks to the likes of LeBron James, created this pair exclusively for Usher. If you’re wondering why would Michael Jordan be relevant to the Super Bowl, it’s because there’s a shared history between the King of R&B and His Airness and their favorite shoe customizer.

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It’s not limited to Michael Jordan, his wife, and son Marcus Jordan with his girlfriend Larsa Pippen making a splash at Usher’s Las Vegas residency. Usher had his own limited edition Air Jordans line in ‘Usher Gold Chrome’ in 2014. His version of the AJ3s were so rare, that they were limited to only 10 pairs. None of Usher’s Air Jordan designs were released to the public.

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His additions to Usher’s AJ4s were inspired by the singer’s “Universal space theme.” It featured silver metallic mirrored uppers and blue accents that made Usher’s recognizable logo pop. These Super Bowl kicks are the only pair to exist and belong to Usher. It’s further enhanced by the craftsman who customized it.

Air Jordan ‘Surgeon’ steals Super Bowl spotlight

As is the Halftime Show custom, Usher went through several outfit changes as he performed his library of hits. He changed his footwear each time but the Jumpman sneakers stood out for good reason.

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USA Today via Reuters

Dominick Ciambrone, the Shoe Surgeon, went from a self-taught cobbler to every celebrity sneakerhead, like Drake and Justin Bieber’s favorite artisan. With a newly opened flagship store in LA, he’s been turning Nikes into visual masterpieces for social media to feast their eyes on.

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When King James hit the 30k point milestone, he created the Diamond and Gold LeBron 15. He also created the Nike x Shoe Surgeon LeBron 20 “The Moment” when he surpassed Kareem Abdul-Jabbar’s scoring record. The record-breaking “+38,388” point is inscribed in the tread.

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Air Jordans and the Shoe Surgeon were the main stars of the Big Game Weekend. 49ers’ Kyle Juszczyk rolled into the Allegiant Stadium in Las Vegas wearing AJ1 High OG ’85 Black White Panda. His teammate, George Kittle, wore Nike Dunks but was carrying a spare Chunk Dunk-inspired AJ1 cleats that were customized by Ciambrone too. His Super Bowl kicks will be as iconic as him but fans are still pining for his chrome gold Jordans from 2014.

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Written by:

Caroline John

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Caroline John is a senior NBA writer at EssentiallySports. She holds a Masters degree in Journalism and Mass Communication from a reputed university. With 8 years of experience in content writing and after judiciously covering the life of Shaquille O’Neal, she even earned an exclusive interview with the CEO of Shaq’s Big Chicken franchise, Josh Halpern.
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Edited by:

Pragya Vashisth