feature-image

Imago

feature-image

Imago

An NBA Hall of Famer, a serial entrepreneur, and the mastermind behind a $500 million empire—Shaquille O’Neal has done it all. But beyond his dominance on the court and business ventures, Shaq also made waves in music. His debut album, Shaq Diesel, sold over a million copies, making him the only professional athlete to ever go platinum.

Watch What’s Trending Now!

Yet, despite that incredible feat, the Lakers legend has found even greater joy in his latest passion—performing as DJ Diesel. And according to Shaq, his recent success behind the turntables means even more to him than his rap career ever did.

ADVERTISEMENT

He added a story on his Instagram account under the DJ moniker: “Some accolades mean more than others🥹.” The 4x NBA champion shared he has hit 50,000 followers on his Spotify! That’s not his rap music account, but his Diesel profile, which has achieved this accolade. That’s why he added, “Thank you🙏🏼.” An ode to his fans who continue to support him, even though this career was not a profit making one.

Last year on The Big Podcast, he listed out big plans and admitted he’s nowhere at par with dubstep veterans earning big bucks. Shaquille O’Neal further added that he loses money playing at each DJ gig. “Cause I’m not in the top tiers yet. Like some top DJs make half a million a show.” However, Shaq added, he wasn’t far behind.

ADVERTISEMENT

I’m close. But let’s just say it’s a show I want to do. It’s going to be like 30,000 people at a festival, their budget may be $50,000.” As per reports, Steve Aoki earns $500,000 per show, while Calvin Harris reportedly gets paid $400,000 per show. Although the financials may have changed in a year, Shaquille O’Neal is still proud of his DJ career. On his Spotify, his monthly listeners stand at 383,967. Which is not bad considering his rapping/music profile has 539,918 monthly listeners.

ADVERTISEMENT

Why is DJing close to Shaquille O’Neal’s heart?

When the NBA icon retired from the game, he was still missing the rush to perform in front of people. Even though he continued his off-court ventures with commercial, analyst gig with TNT, it still wasn’t enough. “I started DJing because it gives me the same adrenaline boost that a championship game would give me.” But early in his career, it wasn’t as easy a transition.

article-image

Imago

“When I first started deejaying for the people, I was fuc—g bombing. BOMBING! Terrible. He came over. He was next to me, he was like, ‘Play this, play this.’” Once Shaquille O’Neal revealed that it was DJ Whoo Kid who guided him early on for having his back. “If he wasn’t there, I would have fuc—g bombed. So, Whoo Kid, thank you for having my back.”

ADVERTISEMENT

Now, there are no such issues, as he sells out iconic venues and performs at major festivals. Let’s not forget that he also performs with his son Myles as ‘O’Neal Boyz’. Plus, Shaquille O’Neal does ‘Shaq’s Bass All-Stars,’ which is the largest bass music festival in Texas.

ADVERTISEMENT

Share this with a friend:

Link Copied!

ADVERTISEMENT

ADVERTISEMENT

Written by

author-image

Pranav Kotai

2,705 Articles

Pranav Kotai is an editor at EssentiallySports, specializing in basketball coverage with a focus on trade dynamics and front-office decision-making. Having previously worked on the Trade Desk vertical, he brought clarity to how salary cap pressures and roster needs shape NBA transactions. His insightful coverage of the Philadelphia 76ers’ decision to hold firm on Joel Embiid amid trade speculation highlights how market context and team strategy influence major roster moves. Before joining EssentiallySports, Pranav holds experience of skills in professional writing, editorial work, and digital content creation. He holds a postgraduate diploma in digital media from a reputed institute, where he mastered the tools to create engaging and credible content across various platforms. Known for his attention to detail, proficiency in storytelling, and editorial expertise, Pranav combines deep basketball knowledge with sharp analytical abilities to deliver clear, insightful perspectives on the complexities of NBA trades and team management.

Know more

Edited by

editor-image

Tanay Sahai

ADVERTISEMENT