Dennis Rodman can never stay out of the headlines. The Chicago Bulls star is somehow always in the limelight. A few days after tattooing his girlfriend Yella Yella’s face on his face, Rodman made the news for his recent collaboration with a $14.22 Billion company. 

With his enormous influence on his fans, Rodman joined hands with a luxurious company to endorse their $238,325-worth product. The organization believed that the Worm’s out-of-this-world sense of style and charisma made him the best candidate for the position. Yella Yella and Rodman were sighted at the company’s Houston office for the collaboration.

Dennis Rodman collaborates with a luxury brand

Dennis Rodman has a multifaceted personality. The ‘Worm’ has done everything, from professional wrestling to stunt work. Rodman’s varied interests exemplify this. Soon after his retirement in 2000, the Rebound King shook everyone with his wide range of interests and skills. Meanwhile, Rodman’s flamboyant style and funky hair colors have helped him land modeling and acting gigs.

Recently, Rodman was spotted embracing his love for cars along with his girlfriend. The 5-time NBA champion was shooting an advertisement for an automotive dealership company, Post Oak Motor Cars. Rodman sported his trademark style, wearing a cap, sunglasses, and a T-shirt with his portrait, while his girlfriend sported a floral top and jeans. The company, on their Instagram, posted the behind-scenes of the ad shoot.

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Rodman, along with his girlfriend, Yella Yella, was reviewing the green Continental GTC range of Bentley. The NBA legend drove around in the Bentley, a look of pure joy on his face that reflected his passion for automobiles. 

Dennis Rodman’s iconic fashion collaborations

Dennis Rodman has bagged many more collaborations for his eccentric fashion style and personality. In November 2022, the five-time NBA champion collaborated with a clothing brand, ID Supply Co. The collaboration featured Rodman’s life and taking his style as an inspiration.

The Worm is and was an influential fashion figure who redefined the meaning of gender-specific clothing. His hair color, cross-dressing, piercings, and more made him one of the most influential sports icons in the fashion industry.

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Meanwhile, ID Supply’s founder, Brandon Ruddach, expressed his excitement at collaborating with Rodman. “There is never a dull moment with Rodman and his brand! We’re excited to partner with Rodman on this global merchandising deal,” he said. 

“His apparel design direction still replicates that attitude from the jumbo, in-your-face designs to the 90’s sports aesthetic that captivates generations and is very much on trend.”