James Franklin‘s Penn State made a valiant effort to overcome one of the nation’s best defenses here at Lucas Oil Stadium. The country’s best-ranked, unbeaten team was just too strong for it to handle. Oregon dominated the Big Ten Title Game from the start and then continuously appeared to find a way to win when things got close and a little awkward. After falling behind by 18 points early on, PSU came back and had chances in the final period, but they failed to make sufficient defensive blocks when they were needed. Now, PSU got beaten 45-37 in the track battle, and the head coach criticized the Big Ten’s $880M reputation.

With the description, “James Franklin’s postgame presser just got interrupted by the Oregon band playing the fight song outside,” Zachary Neel, the beat reporter for the Ducks, posted a video clip from a post-game conference on his X account on December 8. Franklin said, according to the video, “I have no problem with them celebrating, but this is kind of a JV set-up.” For those who are unaware, the term “JV setup” here refers to the neutral Lucas Oil Stadium, where the game was played. It just shows that Franklin took issue with the Big Ten’s $880 million reputation.

For those who are unaware, last year’s revenue for the Big Ten was $880 million. Media rights deals, sponsorship and partnerships, increased fan engagement, competitive athletic programs, and other factors are all necessary for this release. In light of this, the authorities must take full responsibility for the financing in order to strengthen the venue’s setup. Since that was not possible, the Ducks’ fight song interrupted Franklin’s post-game statement. According to Adam Gorney, national recruiting director, James Framklin appears to be entirely correct in this circumstance.

Regardless of Penn State’s victory or defeat, there is still a concern over Franklin’s profit of making the playoffs. Let’s look into it more thoroughly.

What’s James Franklin up to?

Naturally, money isn’t the only factor. Franklin’s contract includes rewards for performance that highlight how crucial playoff achievement is to him and his team. Although Franklin is already among the highest-paid CFB coaches, the revamped playoff system gives him even more motivation to guide the PSU to the playoff.

This season might be one of the most lucrative ones yet if he can lead Penn State to a Big Ten title and a strong run towards the 12-team playoffs. For coaches such as Franklin, the new system undoubtedly increases their stakes and makes the road to the national title even more profitable.

In the end, Franklin’s salary will continue to increase if Penn State continues to win, and his contract may result in the largest payout of his career. Let’s wait and watch.