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Following the trend from last season, the 2025 campaign has seen a noticeable rise in corporate field logos. It’s only because of budgets needing backup after the massive lawsuit payout that allowed schools to hand athletes up to $20.5 million a year, alongside spending millions more in scholarships. To find that additional revenue, Lane Kiffin’s Ole Miss now joins that NIL trend. On Friday, On3NIL shared on X, “Ole Miss has partnered with Aflac to place on-field advertisements inside of Vaught-Hemingway Stadium.” The logos will hit the field for the first time this week as Ole Miss hosts Florida under the Saturday night lights on ESPN. This is a developing story…. 

Ole Miss may be new to the trend of adding extra revenue streams by painting logos on the field, but that actually started last season.

Malabika Dutta is a College Football News Writer at EssentiallySports, working on the Marquee Saturdays Desk. A graduate of the ES College Football Pro Writer Program, she specializes in breaking news and injury reports during live coverage while also developing off-field narratives that give fans a deeper understanding of players’ lives. Her recent work includes coverage of the Rourke family following Kurtis Rourke’s NFL Draft selection by the 49ers.

Malabika combines a strong foundation in English Literature with hands-on sports journalism experience, contributing to national college football coverage and supporting the newsroom with timely reporting and contextual storytelling.

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CFB Writer

Malabika Dutta

Syndication: Austin American-Statesman Ole Miss Head Coach Lane Kiffin speaks at the 2023 SEC Football Kickoff Media Day

Ole Miss Adds Fresh NIL Revenue Stream as Lane Kiffin Draws Interest From $6.7B
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Ole Miss Adds Fresh NIL Revenue Stream as Lane Kiffin Draws Interest From $6.7B NFL Team

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Ole Miss Adds Fresh NIL Revenue Stream as Lane Kiffin Draws Interest From $6.7B NFL Team - EssentiallySports

EssentiallySports is the home for the underserved fan, delivering storytelling that goes beyond the headlines. As a media platform, we combine deep audience insights with cultural trends, to meet fandom where it lives and where it goes next. Founded in 2014, EssentiallySports now engages with an audience of over 30m+ American sports fan on its website and 1m+ readers on its newsletters daily.

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Malabika Dutta is a College Football News Writer at EssentiallySports, working on the Marquee Saturdays Desk. A graduate of the ES College Football Pro Writer Program, she specializes in breaking news and injury reports during live coverage while also developing off-field narratives that give fans a deeper understanding of players’ lives. Her recent work includes coverage of the Rourke family following Kurtis Rourke’s NFL Draft selection by the 49ers. Malabika combines a strong foundation in English Literature with hands-on sports journalism experience, contributing to national college football coverage and supporting the newsroom with timely reporting and contextual storytelling.