Jonah Coleman has quickly become the heartbeat of Washington’s offense this season. Hailing from Stockton, California, Coleman leads the FBS with nine rushing TDs, averages 6.8 yards per carry. But that’s not all; he also ranks 2nd in all-purpose yards with 174.3 per game. The Huskies’ RB drew praise from HC Jedd Fisch, who marveled after a short-yardage play: “See how square his shoulders get, and see how low he gets? It’s almost impossible to stop him on third-and-2, third-and-1.” But off the field, he’s equally impressive: a 3.93 GPA education major and semifinalist for the Campbell Trophy. Honestly, nicknamed “Mr. Unstoppable” in Pop Warner, Coleman has lived up to the moniker, anchoring Fisch’s Huskies and making his mark as one of CFB’s top RBs. But when discussing off-field achievements, Jonah Coleman’s NIL comes first.

Jonah Coleman’s contract

Jonah Coleman isn’t bound by a traditional contract with the Washington Huskies. As a student-athlete, his commitment is guided by NCAA rules and his strong relationship with coach Jedd Fisch. Off the field, Coleman capitalizes on NIL opportunities, giving him significant earning potential while maintaining his college eligibility. Although his journey began at Arizona under Fisch and RB coach Scottie Graham, where he racked up 372 yards as a freshman in 2023, he is making waves at Washington.

More importantly, Coleman’s return was a boost for Washington’s running back unit, which had lost key veterans Cameron Davis and Daniyel Ngata after 2024. True freshmen Jordan Washington and Adam Mohammed, alongside junior Sam Adams II, joined forces with Coleman to form a dynamic backfield for the Huskies.

Jonah Coleman’s salary

After transferring from Arizona in 2024, Jonah Coleman became an immediate impact player, earning third-team All-Big Ten recognition. Jonah Coleman’s “paycheck” comes from his Name, Image, and Likeness deals, turning his star power at Washington into real-world earnings. Now as a senior, Coleman not only leads the Huskies on the field but also tops the team with a $1.2M NIL valuation.

Jonah Coleman’s NIL deal net worth

Jonah Coleman’s net worth hasn’t been made public, but his financial foundation is strong. Playing for the Washington Huskies, he benefits from a full scholarship. Beyond that, NIL deals and potential endorsements give him a chance to earn off the field. Moreover, his on-field success could pave the way for a professional career. Now, while the precise figure is uncertain, athletes like Coleman often see net worths in the tens of thousands, with the potential to grow rapidly as they advance.

Jonah Coleman’s top NIL sponsors

Jonah Coleman has parlayed his standout season at Washington into a series of impressive NIL partnerships. In November 2024, he joined forces with World of Warcraft, and in October 2023, he linked up with Desert Takeover Football Collective. He’s also worked with REATHLETE and Pep Talk Motivation, expanding his influence beyond football. These deals underscore Coleman’s growing brand and his ability to make an impact both on the field and in the business world.