The world highly anticipated the viewership count for this Super Bowl LVIII. Experts emphasized that Sunday’s NFL final between the Kansas City Chiefs and the San Francisco 49ers was likely to rank as the second most-watched program in the history of the United States. Within the top 25 most-watched television programs in the nation, 18 Super Bowls feature prominently on the list.

Notably, last year’s showdown between the Chiefs and the Eagles previously claimed the viewership throne for the competition. However, the amount for this year’s Super Bowl stood at a staggering number of 123.4 million average viewers, making it the most-watched telecast in history. Many claim that the surge in the ratings could potentially be the case, after the heavy involvement of the global star Taylor Swift in the game.

The previous Super Bowl set a record with 115 million U.S. viewers, establishing itself in the list of the most-watched show in U.S. history previously. As per the NFL, there was a 7% increase in the viewership of the Tournament finale this year in comparison to the previous year. The numbers pouring in from the league display that almost more than 200 million viewers (around 202.4) watched the full or at least parts of the Super Bowl 58 game.

This officially indicates the match hosting the highest total audience in history, which is almost a 10% increase since the previous year’s record of 183.6 million. Over the past six Super Bowls, five have secured spots within the top 25 most-watched television programs. Historically, with the latest update, 13 Super Bowls have achieved viewership surpassing 100 million.

Entering the Top 25 now demands over 92 million viewers, a milestone increasingly challenging for television. Looking ahead, it’s highly likely that more Super Bowls will potentially join this prestigious list over time. American football remains one of the few events capable of attracting such massive audiences in today’s television world. Even prior to this, NFL viewerships have broken various records in the world of broadcasting and streaming.

The ultimate viewership records set by the NFL

The NFL experienced a stellar regular season in the previous year, setting the stage for a potentially record-breaking Super Bowl LVIII. The regular season, encompassing both linear and digital platforms, averaged 17.9 million viewers—a remarkable figure not seen since 2015. This performance ties with the second-best season recorded since 1995, equaled only by the 2010 season.

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The most-watched game of the season is still the Commanders-Cowboys matchup on Thanksgiving Day. This game drew an impressive audience of over 40 million viewers. In a notable surge, the NFL witnessed a 7% year-on-year increase in total audience, accompanied by varying boosts in viewership ranging from 4% to 10% across key demographic groups. The league further achieved a groundbreaking streaming record with the Chiefs and Dolphins Wild Card game, streamed exclusively on Peacock.

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This event is now recognized as the most-streamed live event in US history. Now, this year the NFL Super Bowl appears to have set the bar even higher with all the elements acting in its favor. What do you think about the same? Let us know below!

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