A few NFL legends have proven that retirement isn’t the end—it’s just a rebrand. Athletes like Tom Brady with his TB12 brand and Deion Sanders, known as Coach Prime, have seamlessly transitioned into successful business ventures, often collaborating with fellow NFL entities. Michael Strahan is no exception, having established a thriving lifestyle brand that resonates within and beyond the sports community.

Strahan’s brand isn’t just about fashion; it’s about forging connections. His ventures often involve partnerships with current players, reflecting a synergy between NFL generations. A recent event underscored this dynamic: Travis Hunter‘s wedding. Travis was already repping Strahan’s brand as an ambassador—so of course, he wasn’t about to leave it behind on the biggest day of his life.

Michael Strahan’s brand suited up Travis Hunter’s entire groomsmen squad for his recent wedding—an official Instagram post from @michaelstrahanbrand confirmed the partnership with photos and heartfelt appreciation. The caption read: “A huge thank you to Travis Hunter for choosing us to suit up the groomsmen on his big day! Sharp looks, with unforgettable memories. Exactly how it should be.” The collaboration with Travis Hunter not only showcases the brand’s appeal but also highlights the mutual respect between the two athletes. 

When Michael Strahan first announced Travis Hunter as an ambassador for his brand, it raised a few eyebrows. After all, why would one of the most accomplished NFL veterans pick a college player, albeit a highly talented one, as the face of his menswear line? But for Strahan, it was never about fame. It was about values. “This young man had the opportunity to select any school in the country, but chose Jackson State University, an HBCU. His decision demonstrates his character, his vision, and his confidence. He is also a great teammate. These qualities resonate with me and my brand.”

That sense of mutual admiration runs deep. Hunter, in turn, saw the opportunity as more than just a deal—it was a mentorship. “It means a lot,” he said. “He’s one of the top people you want to work with”, he added. Their relationship isn’t just a brand tie-up. It’s a reflection of two athletes—one a legend, the other a rising star. And truthfully, the quote Strahan gave about Travis might just apply to him as well. “Travis Hunter is a game-changer on and off the football field.” So is Michael Strahan. 

Michael Strahan’s wins keep stacking up—on and off the field

Recently, Michael Strahan took on a whole new kind of drive—literally. He led the pack at the 2025 Indianapolis 500 as the official pace car driver, cruising in a Corvette ZR1 and soaking in the roar of the crowd. It’s not every day a Hall of Famer trades cleats for horsepower, but for Strahan, it was just another chapter in a career that keeps evolving. “It’s an honor to be part of such an iconic event,” he said before the race. “This is the kind of energy I love—it’s electric.”

But while the personal stories add charm, the accolades also keep stacking up. Strahan was recently inducted into the College Football Hall of Fame, honoring his time at Texas Southern University—a moment that brought his journey full circle. He now joins the ranks of legends in both the college and pro levels, adding to his Super Bowl ring and his Pro Football Hall of Fame bust from 2014.

From suiting up in the NFL to now suiting up others for their big moments, Strahan’s journey is a masterclass in reinvention. And with Travis Hunter, it’s more than a business deal—it’s a bond. Travis isn’t just wearing Strahan’s suits; he’s wearing the legacy, the trust, and the respect they’ve built. Their connection runs deeper than a wedding wardrobe. It’s about one generation of greatness lifting up the next—not just with style, but with support.