Coach Prime coming to Colorado changed a lot of things quickly. From selling out every regular game to becoming ESPN’s most-watched football matchup with 9.3 million views against CSU, Deion Sanders’ impact is phenomenal, considering that the CU Buffs are one of the silent college football programs. In the financial aspect, Colorado’s merchandise sales spiked by a 700% increase.

Not only that but after the remarkable change last season, the University of Colorado experienced a record-breaking 68,000 applications, with about 50% from the Black community, for the 2024 fall semester. NIL-wise, Coach Prime partnered with 5430 Alliance, which joined the 5430 Foundation with the Buffs4Life organization to improve Colorado’s NIL presence. With this being said, it’s no surprise if everyone is curious about how Deion Sanders and Colorado are making things happen this way.

Steve Mariucci drops reality check on the Buffs

In the latest YouTube episode on Well Off Media, the Colorado Buffs had a surprise visit from one of Coach Prime’s old partners with whom he worked together in football and broadcasting. Former San Francisco 49ers head coach Steve Mariucci arrived in Boulder to drop a reality bomb on the Buffs players. He said, “The whole world’s watching you… I’m just telling right now. People don’t know what’s going on there that it’s happening so fast… You guys are being watched so do everything what this man [Deion] asked you to do because he’s asking to do the right things.“

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The former NFL HC coached with Coach Prime at the Under Armour All-American game for years and partnered with him at the NFL Network for several years. Mariucci, who previously praised Deion Sanders for his strong leadership qualities in shaping young college kids, also delivered a blunt warning, saying, “Some people are on your side and saying this is really exciting, and some people are just kind of rooting against you because it’s like not supposed to happen this fast.” Indeed, Deion Sanders’ arrival in Colorado turned many aspects around, and all eyes were on them as they geared up for their spring football weekend.

The intrigue of the upcoming CU Buffs spring weekend

The Prime Time Weekend is almost here, and the intrigue lies not only in the spring football game set to take place on April 27. On April 25, CU will host the Prime Got Talent Show at the CU Event Center with a cash prize of $2,100, where celebrities will judge performers. On April 26, there is going to be a memorable Prime Time Elite Dinner hosted by 5430 Alliance at the CU Touchdown Club. 

Perhaps the most exciting part of the spring weekend might be what April 27 holds. Aside from the highly anticipated game, the post-game show will include a thrilling concert featuring celebrity artists like Lil Wayne and Bossman Dlow, among others. “This one will be memorable. Trust me. I am sure you can already tell,” the Buffs HC said, adding to the intrigue. And if Coach Prime says so, it’s going to be so!