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USA Today via Reuters

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USA Today via Reuters

Balenciaga’s latest clothing campaign involving children has sparked controversy. The fashion label is getting criticism for using inappropriate plush bears in their commercial. Various entities are reacting to and criticizing their move in social media. The NFL World also did not hold back. Rams WR Cooper Kupp lashed criticism at the renowned fashion brand over their advertisement campaign.

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The fashion brand’s latest campaign showcased a controversial ad campaign that sparked the world. The commercial featured children holding on plush that donned inappropriate garments. It led to worldwide resentment and a revolt against the luxury fashion brand. Moreover, they could be on the verge of facing the cancel culture. NFL’s Cooper Kupp also took a stance against Balenciaga and shared his thoughts on Twitter.

Cooper Kupp tweeted, “To try to be a voice for our children, who rely on the protection of the men and women that were entrusted the responsibility of nurturing them and raising them up: please make yourself aware of the attack against our young ones by [Balenciaga], and ensure that they are held responsible for it! For those of us in positions to create change in the way that companies manipulate people and advertise evil, please stand up!”

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After Cooper Kupp took a stand, the fans came out to support the Rams WR. It could land the prominent fashion brand in deep trouble if more celebrities came out to speak against it.

Read More: “Do Something”: Matthew Stafford’s Wife Kelly Calls Out NFL for Their Negligence With Her Husband Still Under Concussion Protocol

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After the outrage, Balenciaga issued a public apology and took back the entire campaign. However, the people are demanding a boycott of the company and poured their resentment over the brand’s ambassadors, Kim Kardashian and Bella Hadid.

LA Rams could feel the void of Cooper Kupp for a few weeks

The Los Angeles Rams did not have the required momentum they expected. The defending Super Bowl champions appear dissatisfied with their current situation, which is deteriorating. The franchise’s record is 3-7, which does not bode well. Cooper Kupp would be out of the lineup for another couple of weeks, compounding the situation.

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As per ESPN, Cooper Kupp sustained a high ankle sprain against the Arizona Cardinals in Week 10. After getting surgery for a high ankle sprain this week, the reports predicted the star WR to be out for six to eight weeks. Moreover, it keeps the Rams’ playoff contention in jeopardy.

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It is yet to see how the situation pans out for the LA Rams.

Watch This Story: Tom Brady Went to The Same High School As This Controversial MLB Hall of Famer Who Was Also A 14x All-Star

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Pavitra Shome

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Pavitra Shome is a senior NFL writer at EssentiallySports. A specialist in NFL Draft and trade, Pavitra is our very own QB when it comes to NFL coverage with nearly 1700 articles under his belt. A Master’s Degree holder in Journalism and Mass Communication, Pavitra uses his editorial judgment to distinguish between a plain rumor and a distinct possibility.

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Gurjyot Singh Dadial

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