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Tom Brady Never Wanted His Iconic No.12 Jersey After Getting Drafted in the NFL Despite Generating $20 Million Annually Under ‘TB12’ Trademark

Published 06/22/2022, 4:00 AM EDT

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Tampa Bay Buccaneers quarterback Tom Brady got nothing easy since entering the NFL following the 2000 NFL Draft. Among the few minute details that fans choose to remember their favorite athletes with are their iconic jersey numbers. Many legendary NFL players like Aaron Rodgers (No. 12), Patrick Mahomes (No.15), Brett Favre (No.4), and Russell Wilson (No.3) have become fan favorites.

However, possibly the most recognizable acronym in league history has been Tom Brady and the ‘TB12‘ trademark. Since being drafted with the No.199 overall pick, the legendary QB has kept hold of the No. 12 jersey. However, it was difficult as Brady, the former Michigan QB, was keen on inheriting the No.10 jersey.

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Despite Brady’s wishes, he received the No.12 jersey in his first year. The number has since become an inseparable part of his NFL legacy. Despite leaving New England in 2020 for the Tampa Bay Buccaneers, his teammate WR Chris Godwin made the number available. While Godwin was only trying to be a gracious host, NFL fans couldn’t contain their happiness to see the GOAT keep his iconic identity.

Tom Brady and his TB12 brand power

After launching his TB12 brand in 2013, it was his first foray into building his portfolio outside of football. Brady and Alex Guerrero, a longtime body coach, co-founded the health and wellness brand. The brand aims to develop a holistic approach to optimize pain management, performance, and recovery by focusing on nutrition, hydration, and movement.

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Despite Brady’s initial inhibitions to getting the No. 12 jersey, he could have only imagined the success it would bring him. The TB 12 brand has grown its presence over the years and is recording impressive numbers. Brady makes approximately $20.3 million yearly as part of his earnings from his lifestyle brand TB12.

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According to Celebrity Net Worth, the Buccaneers QB has a net worth of $250 million.

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The upcoming 2022 NFL season will be another opportunity for Brady. It enables him to show off the work of his brand to elongate his longevity. It will be another exciting season for the Buccaneers and their fans to achieve Super Bowl immortality.

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Written by:

Anuj Tazhatuveetil

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An NFL author at EssentiallySports, Anuj Tazhatuveetil is pursuing a Master's degree in Journalism and Mass Communication. Initially, he worked as a freelance content writer and later as a part of Sports404. An unquenchable thirst to learn about all things NFL and NBA, adding to a rather healthy obsession with playing outdoor sports like basketball, and soccer with an almost encyclopedic knowledge of this industry make him a sports aficionado.
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Edited by:

Deepika Bhaduri