Simone Biles Overtakes Naomi Osaka, Cristiano Ronaldo As World’s Most Marketable Athlete After Tokyo Olympics 2020

Published 08/24/2021, 1:11 PM EDT
RIO DE JANEIRO, BRAZIL – AUGUST 09: Simone Biles of the United States poses for photographs with her gold medal after the medal ceremony for the Artistic Gymnastics Women’s Team on Day 4 of the Rio 2016 Olympic Games at the Rio Olympic Arena on August 9, 2016 in Rio de Janeiro, Brazil. (Photo by Laurence Griffiths/Getty Images)


Simone Biles, the most decorated gymnast in the world, has been included in the most marketable list of athletes in 2021. The American is widely considered one of the greatest gymnast of all time.

ADVERTISEMENT

Article continues below this ad

Simone has won a total of 32 Olympic and World Championship medals to date. Moreover, she has won 7 of them at the Olympics which includes 4 golds, 2 bronze medals and 1 silver. Adding more glory to her gliterring career, Biles’ Olympic medal tally now ties with Shannon Miller.

WATCH STORY- Event Recap: Best Highlights From Manny Pacquiao vs. Yordenis Ugas

ADVERTISEMENT

Article continues below this ad

Simone Biles competes on the floor at the U.S. Women’s Olympic Gymnastics trials in St Louis, Missouri, U.S. June 25, 2021. REUTERS/Lindsey Wasson

SportsPro’s 50MM

Recently, the list of this year’s 50 most marketable (50MM) Athletes was presented by digital social media flow leader specialist Greenfly and powered by Zoomph’s digital engagement measurement expertise. The athletes are assessed on the basis of data generated on social media. Further, this data is analysed on an Athlete Influencer Score which entails five key metrics: post frequency, reach, engagement, fan demographic and fan attractiveness.

ADVERTISEMENT

Article continues below this ad

The obtained score is based not just based on an athlete’s social media reach. Demographic structure and the interactions they have with their audience was also considered. Interestingly, more than 7,000 athletes active on Facebook, Twitter, Instagram and TikTok were observed, in order to form the list.

Biles makes it to the top

The 24-year-old gymnastic topped SportsPro’s list of most marketable athletes of all time. She overtook the 23-year-old Tennis player, Naomi Osaka hailing from Japan. Cristiano Ronaldo, the football star, ranked 6th in the list. Furthermore, the 9th name was Novak Djokovic, the ATP world no. 1 from Serbia.

ADVERTISEMENT

Article continues below this ad

Having remarkable career achievements, all of names behind Biles have made immense amounts of contributions to their respective sports. Simone is leading an elite list of sports professionals.

READ ALSO- “It Puts you in a Box”: Naomi Osaka Opens Up on Being Labeled as ‘the Quiet One’

SHARE THIS ARTICLE :

ADVERTISEMENT

Divya Chaturvedi

99 articles

Divya Chaturvedi is an Olympic Athletics author at EssentiallySports, currently pursuing her Under Graduate degree in Psychology from the University of Delhi. She's also an internationally recognized athlete, specializing in Shot Put and Discus, representing India at the International Children's Games held in Australia has been one of the biggest feats in her endeavor so far. Having participated in The Road to Wimbledon and representing the state several times, she bagged a number of titles for the same.

ADVERTISEMENT

ADVERTISEMENT