Serena Williams Reveals How She Balances Time with All Her Priorities

Published 12/16/2020, 3:35 AM EST
Serena Williams of the United States celebrates winning her Ladies’ Singles Quarter-Finals match against Camila Giorgi of Italy on day eight of the Wimbledon Lawn Tennis Championships at All England Lawn Tennis and Croquet Club on July 10, 2018 in London, England. (Photo by Julian Finney/Getty Images)


Twenty three-time Grand Slam winner Serena Williams remains a preeminent force in women’s tennis even at 39. She successfully juggles career and motherhood, devoting equal amounts of time to both her life’s priorities.

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In ensuring that the ‘Slam Queen’ can put similar levels of energy, enthusiasm, interest and focus into her tennis, family and businesses, there is a popular web and mobile application that plays a big part.
In an interview with American business magazine Fast Company, the tennis stalwart has opened up on how much the app helps her plan her schedule, understand her priorities, and successfully handle things that take up most of her time.

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NEW YORK, NEW YORK – SEPTEMBER 10: Victoria Azarenka (R) of Belarus talks with Serena Williams (L) of the United States after winning their Women’s Singles semifinal match on Day Eleven of the 2020 US Open at the USTA Billie Jean King National Tennis Center on September 10, 2020 in the Queens borough of New York City. (Photo by Matthew Stockman/Getty Images)

“It’s good for me”: Serena on the app

Underlining the importance of the application to her life and career, Serena said, “It’s really good for me, because at the end of the day I can say how much time I spent (on each of her life’s priorities) and how it adds up.”

Whether she’s on or off the court, @serenawilliams works tirelessly to keep her career in play. Headlining our 2020 #FCMostProductive People list, she shares how she balances time between her family, her businesses, and her sport. https://t.co/BRtozux6wy pic.twitter.com/Fr7J3LZWO1

— Fast Company (@FastCompany) December 15, 2020

The American said she often makes adjustments to her schedule on the Toggle app to ensure that she has enough time on her hands to tend to the needs of her three-year-old daughter, Olympia.
She said that whenever she feels like she could do better in terms of spending more time with her daughter, she tweaks her day’s plans to make sure she is around her child more often than not.

“Want percentage with my daughter to be a lot”: Serena Williams

The app helps a user break down his/her assignments and work during the day into percentages, and Serena said that she wants to ensure that there’s enough percentage for her daughter. “I want my percentage with my daughter to be a lot,” the American said.

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DIVE DEEPER

“Definitely Not an Easy Road”: Serena Williams Gives Valuable Advice to Aspiring Female Tennis Players

4 months ago

On the career front, Serena’s quest for a 24th Grand Slam title continues as she ended the 2020 season without trophies either on the women’s Tour or at Majors. She went out in the third round of the Australian Open, going down in three sets to Chinese star Wang Qiang.
Serena made the last-four of the US Open but lost to Belarussian tennis star Victoria Azarenka.

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Priyabrata Chowdhury

740 articles

Priyabrata Chowdhury is a tennis author for EssentiallySports. He has been a print journalist for a decade, producing news pages for leading national dailies such as the Hindustan Times and The New Indian Express. His passion for sports eventually drove him to tennis writing.

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