Injury-Stricken Roger Federer Continues to Make Huge Financial Strides

Published 08/24/2021, 12:00 PM EDT
Tennis – Wimbledon – All England Lawn Tennis and Croquet Club, London, Britain – July 3, 2021 Switzerland’s Roger Federer celebrates winning his third round match against Britain’s Cameron Norrie Pool via REUTERS/Jed Leicester


Over the years, Roger Federer rose to the top of tennis. And during his career, the 40-year-old increased the profile of the sport with the level of success he achieved.

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His success on court, combined with his manner of carrying himself, makes him a popular ambassador for brands across the world. Hence, it’s no surprise to see the large number of sponsors he has today.

Despite the Swiss star taking an indefinite leave of absence from the sport of tennis, both him and his sponsors continue to thrive from a financial standpoint.

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Roger Federer continues to be valuable despite being sidelined by injury

Last week, Federer announced he needed knee surgery, which would keep him out for the rest of the 2021 season. This not only meant he would miss more ATP 1000 tournaments but also the US Open which begins next week.

While he will not compete for a record-breaking 21st Grand Slam this year, Federer still continues to prosper. On Holding AG, a shoe company he invested in two years ago, filed an initial public offering in USA earlier this week.

Tennis – Wimbledon – All England Lawn Tennis and Croquet Club, London, Britain – July 3, 2021 Switzerland’s Roger Federer in action during his third round match against Britain’s Cameron Norrie REUTERS/Toby Melville

Since the turn of the year, the Swiss company enjoyed a massive increase in sales. In addition, the spike in demand for running shoes during the COVID-19 pandemic helped companies like On enjoy this success.

The 40-year-old teamed up with the shoe brand to make the Roger Federer Pro shoe last year. While Uniqlo sponsors his apparel, Federer sports ON shoes on the court.

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Federer was the highest paid athlete in 2020

In 2020, Federer topped the Forbes’ list of the world’s highest paid athletes. Although he’s a regular feature in the top 10, this marked the first time he topped the list.

LONDON, ENGLAND – JULY 14: Roger Federer of Switzerland in action during the Men’s Singles Final against Novak Djokovic of Serbia ( not pictured) at The Wimbledon Lawn Tennis Championship at the All England Lawn and Tennis Club at Wimbledon on July 14, 2019 in London, England. (Photo by Simon Bruty/Anychance/Getty Images)

In recent years, Federer faced more than a few injury layoffs. Despite that, fans as well as several brands continued to keep track of him. And it seems like that will continue during his current hiatus from tennis.

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Sanket Nair

650 articles

Sanket Nair is an F1 Author at EssentiallySports. A Sports Management graduate, he is a huge fan of Sebastian Vettel and Daniel Ricciardo and hopes to see Red Bull break Mercedes' dominance and win the World Championship soon. Sanket has been hooked to the sport ever since he watched the battle for the 2010 World Championship go down to the wire at the Abu Dhabi Grand Prix.

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