How Much Does Rolex Pay Roger Federer?

Published 03/20/2021, 5:00 PM EDT
Roger Federer of Switzerland celebrates victory with the trophy after the Gentlemen’s Singles final against Marin Cilic of Croatia on day thirteen of the Wimbledon Lawn Tennis Championships at the All England Lawn Tennis and Croquet Club at Wimbledon in London, England. (Photo by Clive Brunskill/Getty Images)


Due to his enormous success, Swiss Maestro Roger Federer has endorsements from many companies like Uniqlo, Wilson, etc. However, one of his oldest endorsements has been from luxury watchmaker Rolex. Here’s how much Roger earns from this deal.

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Roger Federer of Switzerland poses with the championship trophy after Australian Open 2017 men’s final match against Rafael Nadal of Spain at Rod Laver Arena, in Melbourne, Australia 29 January 2017. (Photo by Recep Sakar/Anadolu Agency/Getty Images)

How much does Roger Federer Earn From Rolex?

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Back in 2004, Roger Federer signed a 5-year endorsement deal with watchmaker Maurice Lacroix. However, after 2 years, the Swiss Maestro wanted to end this deal as he had been approached by Rolex to sign a multi-year contract.

This deal gave Roger $15 million over the course of 10 years. The contract ended in 2016 but Federer and Rolex decided to renew their partnership. Now, he earns approximately $9 million a year from the new deal which is an insanely high amount.

WIMBLEDON, ENGLAND – JULY 05: Roger Federer of Switzerland and Andy Roddick of USA pose for photographers after the men’s singles final match against on Day Thirteen of the Wimbledon Lawn Tennis Championships at the All England Lawn Tennis and Croquet Club on July 5, 2009 in London, England. (Photo by Paul Gilham/Getty Images)

Federer’s Relationship With Rolex

Roger Federer has a strong connection with Rolex watches and one of the reasons for the was his win at the 2009 Wimbledon. There, he broke the record for the most Grand Slams and when he lifted the trophy, he was wearing his Rolex.

“When I was finally able to lift the trophy, I was wearing my Rolex on my wrist. This is why this watch is particularly important to me. When I look at it, I remember that day very vividly.” said Federer.

“Every time I put on my Rolex, it reminds me of those great moments. It also reminds me that if you do not work hard, somebody else will, and they eventually will pass you. So you’ve got to be tough and even ruthless to some extent, but always be fair and play with style.” he added.

Roger Federer smiles during an exhibition game between Alexander Zverev and Roger Federer at Arena Parque Roca on in Buenos Aires, Argentina. (Photo by Marcelo Endelli/Getty Images)

Roger’s Rolex Watch Collection

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Through his endorsement deal, Federer has access to Rolex’s huge watch collection. Out of so many watches, we have seen him wear 5 quite often. These are the Sky-Dweller, the Datejust, the GMT Master II, the Day-Date, and the Yacht-Master II.

Read More – Roger Federer And His Love Affair With Rolex Watches

The Swiss Maestro clearly enjoys wearing Rolex Watches. Even though his new contract ends in 2027, fans can surely expect him to continue wearing it for a long time.

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Rishi Karthikeyan

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