Episode 10: Jericho Groenland on Making Rugby Mainstream – Major League Rugby's Accessible Approach with Trey Holder & Kevin Smith

What makes a guest instantly engaging to you?

What draws you most to a sports marketing career?

If you had to switch your career into a new sport, which would you pick?

Which sport feels more physically demanding?

Which physical style do you prefer watching?

Which sport carries stronger global traditions?

What would make you try watching rugby for the first time?

Where do you usually discover new sports content?

Which is the biggest global sport in your view?

What matters most in growing a sport?

Where would you rather watch a sports final?

What’s key to building grassroots sports?

Which age group should rugby target most for future success?

Where do you see MLR in 5 years?

What’s most inspiring in a sports league’s vision?

What should matter most when adding new teams?

Where should MLR invest more in talent?

What attracts players to newer leagues?

Which challenger league has stood out to you?

What do you notice most in sports sponsorships?

Which U.S. league do you think is hardest to compete with?

Where do you prefer to watch lesser-known leagues?

Do you prefer leagues with more upsets or dominance?

Which region do you think has the most rugby potential?

Which rugby skill transfers best to football?

What drives excitement around a new sports team?

Do influencer promos make you try new sports?

What is most effective for niche sports marketing?

What defines a true breakout athlete today?

Do you prefer humble or flashy athletes?

When should players ideally reach their prime?

Would you support MLR players moving to Europe?

What gives you most confidence in player safety?

What helps new fans enjoy a sport faster?

What makes you give a new league a chance?

What drives true fandom in newer sports leagues?

Do you think international interest in MLR is rising?

Will interactive fan zones influence your decision to attend?

How do you plan to watch the final?

Do you think the upcoming final will exceed last year’s attendance?

Do you think the upcoming final will exceed last year’s attendance?