Conor McGregor Teases a Bid to Purchase Manchester United Amid European Super League Controversy

Published 04/20/2021, 11:51 PM EDT
LAS VEGAS, NEVADA – JANUARY 15: Conor McGregor of Ireland interacts with the crowd during the UFC 246 press conference at Pearl Theater at the Palms Casino Resort on January 15, 2020 in Las Vegas, Nevada. (Photo by Jeff Bottari/Zuffa LLC via Getty Images)


Conor McGregor took to social media and revealed to his fanbase that he had a new purchase in mind. ‘The Notorious’ asked fans if he should go through with purchasing the Premier League juggernaut soccer franchise, Manchester United. Chiefly, the English club is one of many major entities to be making the round in the news cycle as of late.

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The proposal of a European Super League in the soccer world has stirred a major controversy. The registration of Manchester United under the ESL banner will shut out the club and its players from various other formats. The debate as to whether the top clubs should join the ESL has created a massive divide and McGregor has a pulse of the situation.

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A large majority of the sport’s fanbase has been protesting online, even threatening to abandon their club. What’s more, there has been an overwhelming outcry to change the top management of these clubs who are agreeing to join the lucrative ESL. McGregor has correctly identified the sentiments of the fans and gained engagement and traction with his aforementioned tweet.

Conor McGregor: A seasoned self-promoter

While it wouldn’t be unimaginable for Conor McGregor to purchase a stake in a massive club like Manchester United, some fans view it as a play. The Irishman has made it his business to be in the business of what’s currently trending. He’s incredibly savvy with the desires of the consumer market and plays into it accordingly.

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LAS VEGAS, NEVADA – JANUARY 17: Welterweight fighter Conor McGregor is interviewed by UFC’s Joe Rogan during a ceremonial weigh-in for UFC 246 at Park Theater at Park MGM on January 17, 2020 in Las Vegas, Nevada. McGregor will face Donald Cerrone at UFC 246 on January 18 in Las Vegas. (Photo by Steve Marcus/Getty Images)

Fans have come to expect McGregor to issue some seemingly wacky claims every once in a while. Moreover, it’s one of the reasons he’s greatly beloved by fans and also someone who’s always a relevant personality. It all comes down to his ability to gauge the pulse of the surrounding climate of his fans.

Conor McGregor’s popularity and acclaim will be on display once again as he takes on Dustin Poirier at UFC 264. It’s a rematch that McGregor needs to win to remain in the conversation for an undisputed UFC title shot. Furthermore, his stock will raise exponentially if he’s able to comprehensively close the book on the rivalry with Poirier.

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Darryl Pinto

1452 articles

Darryl Pinto is a senior MMA writer at EssentiallySports. He is currently pursuing his graduate degree in Mass Media (with a specialization in Journalism) out of Xavier’s College and has a year's experience in his current role. Darryl specializes in predictions, reporting, and covering UFC events live.

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