Paulo Costa’s social media presence has once again stirred up a frenzy among MMA fans. Known for his amusing memes and interactions on Twitter, Costa recently shared a photo of himself with fellow UFC fighter Tracy Cortez, inviting a barrage of comments and reactions from fans.

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This isn’t the first time Paulo Costa has caused a fan storm on Twitter. Previously he was in the news for unleashing a series of memes during the promotion of his fight against Israel Adesanya. Such is his online notoriety, that he has laid a claim to the title of the ‘Meme God’ of the UFC!

Paulo Costa and a post featuring Tracy Cortez goes viral as fans flood the comments

The photo shared by Costa featuring him and Tracy Cortez caught the attention of fans, who wasted no time flooding the post with comments.

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The reactions ranged from playful trolling to outright hilarity, with fans making jokes about secret juice, Costa’s supposed disrespect, and speculating about his relationship status.

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Paulo Costa vs Brian Ortega for UFC 300 confirmed

Brian Ortega punchin the air rn😭

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Ortega announces he’s moving up weight class lol

Paulo is a menace

Secret juice

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Read More: ‘Taking Life Day by Day’: Following a Tough Split With Brian Ortega and Injury Woes, UFC’s Tracy Cortez Provides Health Update

Damn now she about to get the secret juice 🧃 🥤 😂😂

Costa with the disrespect

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Pray for Bryan

Paulo that guy forreal !

They dating?

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And Paula costa has a wife I think

What a Chad 😂

That’s the rough part about dating your coworkers 😂

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Some comments referred to reports of Brian Ortega and Tracy Cortez no longer being together. Fans imagined how Ortega would react to the post and calling for a fight between him and Paulo Costa. The joke being that Brian Ortega and Costa are separated by multiple weight-classes.

Fans humorously envisioned how Brian Ortega would react to the post. Some even called for a fight between him and Paulo Costa jokingly despite the fact that both fighters compete in different weight classes.

Costa wants his ‘Secret Juice’ to be the official drink of the UFC

Costa’s remarkable physique has often raised eyebrows among fans and fellow fighters. Subsequently, leading to speculation about his training methods and the use of performance-enhancing substances. Despite such scrutiny, Costa remains in good standing with the United States Anti-Doping Agency (USADA). Nevertheless, he has embraced the rumors and created a brand out of his infamous “Secret Juice.”

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The Secret Juice phenomenon has become a trademark of Costa’s persona with the fighter often seen carrying a bottle labeled as Secret Juice in his training videos and media appearances. Costa has even ventured into selling merchandise featuring the Secret Juice logo and plans to release the actual drink in the future.

In an interview on the MMA Hour with Ariel Helwani, Costa expressed his desire to collaborate with the UFC on his Secret Juice brand.

However, it is safe to presume that things haven’t worked out. The UFC has opted to work with Logan Paul’s Prime energy drink brand instead.

What do you think is the recipe for the famous ‘Secret Juice’? Is there something going on between Paulo Costa and Tracey Cortez? Leave us your thoughts in the comments section below.

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Dushyant Patni

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Dushyant Patni is a Senior UFC Writer at EssentiallySports, bringing over eight years of diverse writing experience and a Master’s in English Literature to the fight game. For the past two years, he has been a key figure at the ES Fight Night Desk, covering live MMA action with a sharp eye for subtle in-round details that often escape casual viewers. A lifelong combat sports enthusiast, Dushyant’s passion spans boxing, Bruce Lee’s martial arts philosophy, PRIDE FC’s golden era, and modern-day UFC. This unique blend of old-school fight culture and contemporary analysis enables him to connect with both hardcore MMA purists and new-generation fans. His journalistic depth was recognized when his breakdown of Conor McGregor’s ‘Sweet Love’ venture earned a public nod from The Notorious himself. Before joining EssentiallySports, Dushyant built a versatile content portfolio, writing for pop culture platforms, authoring educational books for children, crafting audience-driven web content for major clients, and even working as a teacher. This multifaceted background fuels his narrative-driven fight coverage, where every match is not just a contest, but a story worth telling.

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Rupkamal Sarma