Conor McGregor Releases Profound Statement Whilst Promoting His Menswear Brand ‘August McGregor’

Published 01/03/2021, 9:23 PM EST
LAS VEGAS, NEVADA – JANUARY 18: Conor McGregor of Ireland reacts to his win over Donald Cerrone in their welterweight fight during the UFC 246 event at T-Mobile Arena on January 18, 2020 in Las Vegas, Nevada. (Photo by Jeff Bottari/Zuffa LLC)


UFC megastar Conor McGregor’s highly popular menswear apparel brand ‘August McGregor’ has released a social media post that has fans excited. Chiefly, McGregor’s gift of gab is on full promotional display as he talks about his product with an intense passion. It’s a foregone conclusion that when it comes to promotion of any kind, the Irishman will pull out all the stops.

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Moreover, the sentiments expressed in the post carry over in a massive way to his fighting career. Conor McGregor is set to make his return to action after a retirement that spanned half of 2020. After a meaningful hiatus, ‘Notorious’ is back to ‘challenge the concept of success’ against an early career rival in Dustin Poirier.

UFC 257 showdown: Dustin Poirier vs Conor McGregor

January 23, 2021, will mark the return of Conor McGregor after nearly a year away from fighting in the UFC. He last faced Donald Cerrone at UFC 246 in January 2020. The bout put an emphatic stamp on his career and reminded fans that he’s still on top of his game. McGregor stopped ‘Cowboy’ in just 40 seconds and re-inserted himself as the top dog.

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LAS VEGAS, NEVADA – JANUARY 18: Conor McGregor (top) fights Donald Cerrone in a welterweight bout during UFC246 at T-Mobile Arena on January 18, 2020 in Las Vegas, Nevada. McGregor won by first-round TKO. (Photo by Steve Marcus/Getty Images)

Poirier came back in 2020 from his title bout loss to undisputed champion Khabib Nurmagomedov, in a massive way no less. ‘The Diamond’ strung out a hard-fought win over Dan Hooker earlier in the year and re-consolidated his contender status. The fight against ‘The Hangman’ came out as a strong ‘Fight of the year’ contender.

The aforementioned lightweight stars will square off to possibly determine the next man in line for the 155-pound strap. Khabib Nurmagomedov may well be on his way out and this leaves Poirier vs McGregor 2 as the marquee match-up. Furthermore, the fact that the two have faced each other before makes for a compelling narrative.

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Conor McGregor blew out Dustin Poirier via TKO in their first fight back in 2014, making this one a grudge match. Poirier has made drastic improvements to his game since then, and he’s more than confident heading into the contest. However, as per his post, the Irishman’s philosophy will be to not fear success and he will go for the win.

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Darryl Pinto

1462 articles

Darryl Pinto is a senior MMA writer at EssentiallySports. He is currently pursuing his graduate degree in Mass Media (with a specialization in Journalism) out of Xavier’s College and has a year's experience in his current role. Darryl specializes in predictions, reporting, and covering UFC events live.

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