UFC megastar Conor McGregor spoke to the CEO of Parimatch Sergey Portnov and broke down several ventures he’s involved with. The former 2-division UFC champion truly epitomizes success, and he had plenty of insight to share. Moreover, McGregor has managed to effectively dabble into certain businesses that run in tandem with the fight game.

Chiefly, ‘The Notorious’ has managed to safeguard his interest in business through a life of high-level combat. Unlike other fighters, Conor built a brand around his name and his performances inside the cage bolstered his profile. What’s more, he’s scaling up the Forbes richest celebrities list without even competing frequently.

Conor McGregor expands on his business partnerships

The Irishman was asked to provide an overview of his ventures in the world of media and technology, and he gladly obliged. Additionally, he gave a spirited breakdown of his media website and a new high-level training program he’s working on. Conor explained that he was getting into a partnership that would help elevate the manner in which high-level training is done.

“I have my media site, The Mac Life where we’re actually doing amazing numbers, mainly mixed martial arts and fight sports. We’re looking to grow, we’re going to other sports as well as we do lifestyle and health. It’s growing at a nice rate. You know, it’s been steady but we’re doing better numbers than the promotions that we’re actually covering.

“We’re doing pretty good, we’re getting good traffic and you know, it’s growing so that would be my media side of things. But also, McGregor Fast. I’m in the closing stages of partnering up with a crowd from the U.S. that had involvement with Nike. They done some amazing things with Nike. A crowd called Freeletics. They have an incredible database and infrastructure for online fitness programs. They have had incredible successes with it so we’re engaging in that process now.”

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‘The Notorious’ breaks down the future of fitness

Furthermore, ‘The Notorious’ explained in detail his plans to make ‘McGregor Fast’ into the leader in fitness training. The in-depth deep dive provides a window into the passion that McGregor has for his product.

“Pretty soon that will be done and we’ll be ready to launch that. It will basically get you, the consumer person will be able to train with me and under my guidance by the sports scientists that have trained me. The entire program that got me to where I am will be readily available and you’ll be able to train from your home. As well as we’ll be building McGregor Fast gyms all across the country in America [where] we’re launching first. There will be brick and mortar and then there will be online tutorials and programs for people. This crowd that we’re partnering up with specializes in this.”

Conor McGregor undoubtedly is chartering a new course in the landscape of fitness as it currently stands. Through his most recent enterprise, it’s clear that the manner in which training occurs will undergo a massive change.