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LAS VEGAS, NEVADA – JANUARY 18: Conor McGregor of Ireland arrives backstage during the UFC 246 event at T-Mobile Arena on January 18, 2020 in Las Vegas, Nevada. (Photo by Chris Unger/Zuffa LLC via Getty Images)

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LAS VEGAS, NEVADA – JANUARY 18: Conor McGregor of Ireland arrives backstage during the UFC 246 event at T-Mobile Arena on January 18, 2020 in Las Vegas, Nevada. (Photo by Chris Unger/Zuffa LLC via Getty Images)
Conor McGregor gave an infamous quote, ‘how much money is enough money,’ which suggested the Irishman’s vision of not staying content with how much he has earned. Likewise, he doesn’t care when it comes to spending money.
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McGregor was an all-out star from the get-go. His persona and fluid performances made him the richest UFC athlete.
GQ magazine featured ‘The Notorious‘ in their column when the Irishman captured the rarest of achievements in the UFC to become the promotion’s first-ever simultaneous double champion.
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NEW YORK, NY – SEPTEMBER 20: Conor McGregor poses for photos during the UFC 229 Press Conference at Radio City Music Hall on September 20, 2018 in New York City. (Photo by Steven Ryan/Getty Images)
The boy from the streets of Ireland talked about an incident to GQ that went down at a Dolce & Gabbana store in Los Angeles.
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Apparently, ‘The Notorious’ spent $27K during his shopping. But moreover, it was his eighth visit to the store, and he spent around the same for all of his visits.

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ATLANTA, GEORGIA – FEBRUARY 03: Conor McGregor and Conor McGregor Jr. attend Super Bowl LIII between the New England Patriots and the Los Angeles Rams at Mercedes-Benz Stadium on February 03, 2019 in Atlanta, Georgia. (Photo by Maddie Meyer/Getty Images)
While McGregor didn’t think twice about spending such a sum, he strangely had multiple calls from the store. McGregor didn’t like the calls, especially when the staff missed billing a pocket square, and they wanted his card again.
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Read More – Conor McGregor vs Joe Rogan Net Worth Comparison: Is Conor McGregor Richer Than Joe Rogan?
“I’m dropping $27,000. It’s about my eighth time in the last week. And you can’t drop, like, a pocket square in? Are you f***ing serious?!” McGregor showed his frustration.
While the Irishman was upset about a pocket square, a big boxing bout with Floyd Mayweather was waiting in the wings. In addition, McGregor wanted a conversation about UFC’s deal of $4.2 billion with the WME-IMG.
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Conor McGregor talked about his value in the UFC
The GQ interview also saw ‘The Notorious’ discuss the UFC getting sold for $4.2 billion. A company that was going into multi-million losses, eventually, saw an unimaginable deal.
Largest sale in history of sports. #UFC sold for 4 billion to WME-IMG and MSD capital. Fertittas and White small % pic.twitter.com/b7Fj0ZXs4x
— Chris Maathuis (@sports8) July 11, 2016
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The Fertittas bought the UFC for 2 million 15 years ago. They sell it for 4 billion. Greatest ROI in sports history. Remarkable.
— Ariel Helwani (@arielhelwani) July 11, 2016
And it came, in 2016, after all the Ronda Rousey championship bouts, and the Irishman putting on performances one after the other. Thus, he wonders how much was it his contribution.
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Even during the UFC 205 post-fight press conference, he raised the question, “Where is my share? Where is my equity?”
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Thus, he wanted a piece of the ownership in the company or at least the recognition for his efforts.
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What do you think of Conor McGregor’s incident at the Los Angeles store?
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