Conor McGregor has been making headlines, not in the Octagon, but in the world of bare-knuckle boxing. Following the recent success of BKFC Fight Night Montenegro: Bakočević vs. Ott on August 30, 2025, ‘The Notorious’ has revealed his $400 million vision for the Bare Knuckle Fighting Championship (BKFC). And, believe us, the Irishman has plenty in store for fight fans in the coming months.

The Conor McGregor-led company’s Budva event was BKFC’s maiden trip into Montenegro, with nine high-octane bouts in front of an eager crowd despite a furious storm that briefly disrupted the show’s execution. McGregor captured the excitement on Instagram, captioning his post: “Very excited for our upcoming @bareknucklefc events! Budva, Montenegro, was absolute thunder! Literally!”

What’s behind Conor McGregor’s $400 million vision for BKFC?

Currently, BKFC’s momentum is showing no signs of slowing. The promotion is launching a series of high-profile international events, starting with a stacked bill in the UK’s AO Arena this weekend, September 27, featuring James DeGale vs. Matt Floyd, as well as undercard highlights such as Aaron Chalmers and Jack Fincham.

Across the Atlantic, the heavyweight matchup Mike Perry vs. Jeremy Stephens is scheduled on October 4 at Newark’s Prudential Center, with a capacity of 17,000 people. Italy has recently joined the list, with Plaza Dello Sport in Rome hosting BKFC’s hallmark intensity on October 25.

McGregor’s $400 million ambition is more than just expansion; it is about establishing a worldwide fight footprint that encompasses Europe and North America, focusing on big locations and viewers. That is exactly why, after announcing all these events in his aforementioned Instagram caption, he wrapped it all up with a “STEP IT OUT MARY! 😉👊,” as the promotion steps up its game.

As the UK and US cards approach, anticipation grows. BKFC president David Feldman highlighted the AO Arena event as a statement about UK expansion, while former world champion James DeGale promised fans a show of knockout power and exceptional talent. Meanwhile, New Jersey’s Prudential Center is set to become one of BKFC’s largest venues to date, indicating the brand’s strong pursuit of the American market.

Rome completes this sequence of events, indicating a strategic push into continental Europe. Collectively, these shows illustrate Conor McGregor‘s goal to transform BKFC into a billion-dollar global enterprise. And now is the perfect time for the Irishman to be a hands-on boss, since even he knows 2026 will be a packed one for him. Why? well, because ‘The Notorious’ recently confirmed his UFC return timeline and opponent.

Conor McGregor confirms White House return

With BKFC’s global expansion in full swing, McGregor is turning his attention back to the Octagon. The Irish superstar has declared that he plans to take on Michael Chandler on the UFC White House show in 2026, which has sparked fan excitement. McGregor’s recent hands-on involvement with BKFC seems to have sharpened his competitive edge, making a comeback seem not just possible but imminent.

“The Mac is excited to get back for sure. I’m on [the White House card],” McGregor told Fox & Friends, adding, “[I’m fighting]Michael Chandler. Michael Chandler and myself have done the show The Ultimate Fighter; we’ve had a good back and forth. He’s a good, tough guy.”

The Irishman’s confidence comes after a lengthy absence, including a fractured leg in his trilogy against Dustin Poirier and a 2024 contest that was canceled due to a broken toe, making this declaration all the more crucial for fans wanting to see him back in action. While UFC CEO Dana White has maintained that official fights on the White House card will not be announced until February, he has confirmed ongoing discussions with McGregor.

Chandler has also expressed excitement about the possible fight, describing ‘The Notorious’ as his dream opponent. With both fighters eager and the historic White House serving as the stage, this highly anticipated matchup promises to be one of the most memorable comebacks in UFC history.