The UFC president, Dana White, is undoubtedly the man who knows how to make big numbers. The 53-year-old may not be the only important person in the combat sports industry, but he is definitely one of the major figures who contributed to the popularity of MMA all around the world. On several occasions, White has proved that he has a highly money-driven mind. Being a businessman who runs the world’s biggest MMA promotion, it’s quite natural for the UFC boss to focus on the dollars.

White has also shown love and respect for celebrities who earn a lot of money through their social media fame. One of them, with whom the president shares a close connection, is the Russian internet personality Hasbulla Magomedov. Hasbulla is a close friend of UFC legend Khabib Nurmagomedov, with whom he appeared in several UFC events.

The Russian celebrity shook the entire UFC community when he signed a surprise contract with the organization in 2022. At the moment, it is the UFC president who has revealed yet another huge project between the UFC and Hasbulla.

Dana White reveals the new deal with Hasbulla Magomedov

In a recent press meeting, Dana White revealed the UFC’s new deal with Hasbulla. White said, “So we did a deal with Hasbulla. We signed him to a deal. He is gonna be in the video game and he gets his own fight kit, you know, and he got paid for that. So that dude’s doing some cool sh*t and making some big money. Could not happen to a nicer, nicer kid. I like him.”

The announcement that Hasbulla would be included in the UFC video game surely came out as a shock to the netizens.

In 2022, Magomedov announced to the world that he had signed a contract with the UFC. Furthermore, he thanked his close friend Khabib Nurmagomedov and Dana White for giving him this huge opportunity.

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White made it clear that Hasbulla’s role in the promotion will be strictly promotional. Involving the internet sensation in the UFC’s ventures means more money. Hence, White considers the deal with Hasbulla a total win-win.

What do you think of the new deal between the Internet celebrity and the UFC? Let us know in the comments below.

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