Being the President of one of the largest MMA promotions in the world is no easy feat. Especially, when that promotion is the Ultimate Fighting Championship (UFC). Dana White, the charismatic and often controversial head of the UFC, has navigated his fair share of controversies over the years. Known for his unapologetic demeanor, White has never shied away from speaking his mind.

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Rivalries among heads of different combat sports promotions are nothing new. The fight game has always had its fair share of competitive tension between organizations vying for the spotlight. However, White’s latest spat is not with a fellow MMA promoter but with an unlikely contender – the Pillow Fight Championship.

Dana White gets a callout from the PFC head

According to the NYPost, PFC Head Steve Williams surprisingly issued a challenge to White. In his recent comments, Williams called White out for a fight in a combat sports ring. However, the challenge issued was not in any normal fighting ring, but a specialized pillow-fighting ring. “Yes I’d definitely like to get Dana in the ring,” he said.

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Further, Williams also stated that White is around 10 years younger than him. However, the pillow-fighting promotion’s head still strongly believes that he can defeat White easily. “He’s a decade younger and spent his entire life around MMA fighters but I’m 100% sure that I’d stomp his skinny a** in the first round,” he said.

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Till now, the 54-year-old hasn’t responded to these comments. However, fans are excited to see what White has to say. Further, these shocking comments by Williams have led to many heads turning towards the unconventional pillow-fighting promotion.

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Legal troubles between PFC and UFC?

Recently, the UFC formally objected to the PFC’s trademark application. The prominent MMA promotion cited concerns about potential confusion arising from similar branding elements. This move prompted a reaction from Williams. The CEO of PFC didn’t mince words when expressing his views on the matter.

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Williams dismissed the UFC’s objections as ridiculous, highlighting that the vast majority of people had never expressed any confusion between the two organizations. In his eyes, it seemed implausible that fans would mistake a pillow fight for the brutal and intense world of MMA.

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“It’s ridiculous. Out of the 100 million comments nobody ever said anything,” he said. As this unique rivalry unfolds, the combat sports world watches with curiosity. While the pillow fighting arena might seem worlds apart from the octagon, do you think this rivalry goes any further? Comment down below.

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Sushant Sharma

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Sushant Sharma is a UFC Content Analyst at EssentiallySports. A senior writer with almost 1000 articles under his belt, Sushant is always scanning the MMA landscape for current trends and breaking news. His knowledge and expertise in the sport are well-reflected in the ‘Opinion’ pieces he churns out from time to time. Sushant’s impactful style of writing has earned him a mention from boxing champion turned MMA star Claressa Shields. He is a constant presence in the live coverage team, updating the fans with all the latest news from live events in real time. In his free time, Sushant trains in combat sports and powerlifting. He is an accomplished powerlifter with silver and bronze medals at the State level. You can reach out to him at

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Yeswanth Praveen