“So Much More Aware of Things” – Accumulating $200 Million Spotify Empire Has Helped UFC’s Joe Rogan With More Than Just Net Worth
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Podcasts are taking over the world of information and entertainment. Popular podcaster and UFC commentator, Joe Rogan has expressed his views on how the podcasting journey has been a blessing for him. He told his guest, Stavros Halkias, how podcasting has helped him grow as a person. Joe Rogan hosted Halkias in episode 1909 of his podcast, ‘The Joe Rogan Experience’. The podcast has been awarded the best podcast award multiple times over and Fans have watched his podcast over 2.2 Billion times. He has a massive 12.8 million subscribers on YouTube.
Rogan has been hosting guests from a range of professions and expertise. He has had UFC fighters, experts, actors, comedians, politicians, and innovators on his show. Joe Rogan has also had Elon Musk on his show tells a lot. Fans love Rogan for his inquisitiveness and listening ability on the show. He has now opened up on why he feels podcasting is the best job.
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Joe Rogan feels podcasting has made him aware
Explaining why he feels podcasting is beneficial for him, Rogan said,” It’s a cool way to talk to people. I don’t think people do that much talking to people like we do. I think it’s important for yourself. It’s important for how you understand people.” Explaining further how podcasting helps gather perspectives about different people.
He said, “Everybody I talk has a different style of communication, and everybody has a different life story, and everybody has different things they do for a living. Everybody has a different approach. I think I am just gathering data. Like all the time. I am so much more aware of things now than I ever was. When I first started doing this.”
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Joe Rogan’s Spotify deal that made his podcast huge
Spotify entered a three and a year exclusive hosting rights deal with Joe Rogan in 2020. Spotify wanted to be the all-purpose audio streaming king. They were already ruling the music streaming domain. Spotify wanted to capture the podcast domain. Media houses initially reported the deal to be worth $100 Million. The real amount involved in the deal was later revealed to be $200 Million.
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Podcasts have the highest attention-grabbing capability from the audience. Hence, it has also become a very lucrative avenue for sponsorships and marketing. Meeting people and understanding life in their shoes is always an enriching experience. Who is your favorite Podcaster? Let us know.
Edited by:
Vineet Nandwana