A few days ago, Dana White revealed his intentions to make the UFC as big as the NBA and the NFL. And in order to do so, he has invited some key media personalities to be a part of his 306 event. The goal? To get a TV deal of about $111 billion, just like the NFL. Now, it seems like Conor McGregor is following in the footsteps of his MMA boss.

McGregor’s co-owned promotion, Bare Knuckle FC, has just signed a partnership with the major streaming service DAZN, which is truly a historic move. One that made McGregor warn all the other promotions to watch out for. Bare Knuckle FC is truly gaining momentum in its popularity, and DAZN surely got the whiff of it.

As a result, they have agreed to pay the McGregor co-owned federation a high seven-figure rights fee for the license to broadcast their shows on their streaming platform. And in a recent tweet, McGregor shared the major news by writing the caption, “HUGE NEWS”. He further shared his excitement in a press interview, where he warned all the other promotions to watch out as his promotion grows bigger and better.

He said, “You know we are the fastest-growing organization in the world. We got the best suits in the game right now. It’s a challenge to all the other promotions to keep up because we’re now pacing every single one of you’s. And I’m very excited with what’s coming.” Founder of the promotion, David Feldman, too, revealed further details about the deal. Feldman said that DAZN will be airing exclusive events on the platform and that the partnership kicks off on October 12 in Marbella, Spain.

BKFC has witnessed massive growth in the past year as it has continued to expand its fighter roster and overall international exposure. Things got even better for their popularity among combat fans as former UFC double champion Conor McGregor signed a deal to become part-owner of the MMA promotion. So what more does this historic deal have to offer?

More about the DAZN x Bareknuckle partnership

The McGregor co-owned promotion previously aired their fights on their very own app; however, things are going to get more exciting as the three-year deal sees DAZN airing up to 24 events annually for the fans who are subscribed to their platform. The sport, which is sanctioned by the athletic commissions in several states of the United States and other countries, will be broadcasted on October 12 as they host their first event in Spain.

Franco Tenaglia and Tony Soto will headline the first event as they fight for the vacant lightweight title in Spain at BKFC 67. As for the hosts, TV personality Mario Lopez has been called up to be the voice of the ever-growing promotion as a part of the deal with the promotion’s popularity further and get the attention of major investors. What do you think? Will the promotion get as famous as the UFC someday soon? Let us know in the comments.