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via Getty

via Getty

Among so many track events lined up lately, the USATF Bermuda Grand Prix has high popularity in the track and field world. Elaine Thompson-Herah, the name that resonates as the “fastest woman alive” has been off the track lately. Splitting with her coach for pay disparities and teaming up with Shelly-Ann Fraser Pryce’s coach gave her new perspectives. Sporting a strong and positive mindset, the 5x Olympic gold medalist is vying for the Paris podiums. But before that, she has a couple of headlines to make.

Named a prelude to Paris, the Bermuda Grand Prix will feature a stellar line-up of athletes. Thompson-Herah was also a part of them and fans had already prophesied her win at her outdoor season opener. However, putting a stop to all speculations and discussions, her agent has something to share.

Elaine Thompson-Herah is used for false marketing

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The X post of Owen_M quoted her agent, Marvin Anderson. The words go like this – “I asked the meet organizers if they had put out something and they said no, so I don’t know where that was leaked from.” – Marvin Anderson (Elaine’s agent)”. To wrap up, the X user complained about how Bermuda Grand Prix used Elaine Thompson-Herah’s image without ensuring the truth. Anderson further unclouded saying that the Olympian was never booked for the track meet.

The poster release of Bermuda not only snowballed the expectations of fans but also the Jamaican Association of Bermuda (JAB) president, Yackeisha Weir. Despite not pitching for the upcoming rumored meet from April 28, 2024, she’s in full form for the promising season. But Herah’s absence and the erroneous practice were not well accepted by track fans.

Fans infuriated over Bermuda Grand Prix’s poster release

One fan tried to find an explanation of the chaos and why both the parties didn’t come up early. Said, “Well they could’ve atleast cleared the air lmao”. 

Keeping the greatest woman alive was a good marketing strategy. At least that’s what the next X user commented. “So they put names to draw attention to their meet”. 

Another fan tried to understand what held the agent back from breaking this news to the public directly, instead of resorting to the event organizers. Wrote, “So why him never inform the public that she isn’t booked for the meet?

In response, author Owen_M chimed in with “Right! Surely he saw everyone online talking about it”. 

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World Athletics Hub shared the link to the main website, where the organizers mentioned Herah’s name as a participant. Wrote, “The fact that she was announced on the main promotional website for the whole event”. 

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There was clearly a major breakdown in communication and promotion around Elaine Thompson-Herah’s expected participation at the Bermuda Grand Prix, leaving fans confused and frustrated. What do you think, will she participate??