Coco Gauff vs Madison Keys Net Worth: Who Is the Richest American Between the Two?

Published 09/07/2023, 6:37 PM EDT

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In the glamorous world of professional tennis, where players swing their rackets like magic wands and compete for fame and fortune on the courts, two American superstars have risen to prominence. Coco Gauff and Madison Keys, both known for their tennis skills and distinctive headbands, have not only dazzled fans with their on-court performances but have also made a lot of money.

But the question arises, who amongst the two American WTA players is the richest? So, step onto the court of financial prowess as we dissect the net worth, victories, and endorsements of these two remarkable athletes.

Madison Keys’ net worth as of September 2023


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Madison Keys, a 28-year-old tennis player, has been a strong player for a long time. She’s known for her aggressive playing style and strong serves. In 2016, she reached a high ranking of No. 7. While Madison Keys has yet to clinch a Grand Slam title, her journey has been marked by impressive achievements. She made waves by reaching the semifinals of the Australian Open in 2015 and 2022, the French Open in 2018, and the finals of the US Open in 2017. More recently, in the Wimbledon Championships of 2023, she powered her way into the quarter-finals.

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As of September 2023, Madison Keys has a net worth of $8 million, showing that she’s been consistently successful in tennis. She’s earned a lot of money from playing tennis, with a whopping $16,523,940 in prize money throughout her career. In 2023 alone, she’s earned an additional $1,563,528. She’s also made money from endorsements with brands like Evian, Wilson, Nike, Orangetheory Fitness, and Acuvue.


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Madison Keys is currently competing in the 2023 US Open, where she’s reached the semi-finals, and she could earn even more money if she continues to do well.

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Coco Gauff’s net worth as of September 2023

On the flip side, Coco Gauff’s ascent in the world of tennis has been nothing short of meteoric. Bursting onto the scene at just 15 years old, she stunned the world by reaching the quarterfinals of both the French Open and Wimbledon in 2019. Her fearless playing style and victories against established players quickly made her a household name.

But Coco Gauff isn’t just successful on the court; she’s also made a lot of money. As of 2023, her net worth is around $10 million, which is quite impressive for someone so young. She’s earned this money through her tournament winnings, endorsement deals, and smart investments.


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In 2023 alone, Coco Gauff pocketed a substantial $1,237,640 in prize money, showcasing her continuous growth as a player. Her off-court charisma has also translated into lucrative endorsement deals with major brands like New Balance, Barilla, and Head, collectively worth millions of dollars.

Based on the data and only data, as of September 2023, Coco Gauff has a net worth of approximately $10 million, while Madison Keys has a net worth of $8 million. Therefore, Coco Gauff is the richer American WTA player between the two, with a net worth of $2 million more than Madison Keys.


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In tennis, where skill and popularity matter, Madison Keys and Coco Gauff have made their names known. While Madison Keys has experience and consistency on her side, Coco Gauff brings youth and excitement to the game.

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Written by:

Ansh Tandon


One take at a time

Ansh Tandon is a Tennis Writer at EssentiallySports. Ansh received his undergraduate degree in Journalism and Mass Communication and has been working in content creation for 2+ years. Before Ansh stepped into sports journalism, he was a professional tennis player, honing his skills in national level tournaments for the past 12 years as an active AITA athlete.
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Edited by:

Bhavani Singh